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Services Marketing Quarterly Volume 40, 2019 - Issue 3
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Articles

Are the Generic Scales Enough to Measure Service Quality of Mobile Banking? A Comparative Analysis of Generic Service Quality Measurement Scales to Mobile Banking Context

Amit ShankarInstitute of Management Technology, Ghaziabad Raj Nagar, Ghaziabad, India; Correspondence[email protected]
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,
Biplab DattaVinod Gupta School of Management, Indian Institute of Technology Kharagpur, West Bengal, India;
&
Charles JebarajakirthyDepartment of Marketing, Griffith Business School, Gold Coast Campus, Griffith University, Australia
Pages 224-244 | Published online: 27 Jun 2019

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Qijie Ruan, Mengyu Li, Wan Anita Binti Wan Abas, Abd Rauf Bin Hassan & Huinan Liu. (2023) The Impact of Human-Computer Interaction on Electronic Service Quality Satisfaction towards Taobao Online Platform: Mediated by Task Technology Fit. International Journal of Human–Computer Interaction 0:0, pages 1-14.
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Amit Shankar & Abhishek Behl. (2023) How to enhance consumer experience over mobile wallet: a data-driven approach. Journal of Strategic Marketing 31:4, pages 838-855.
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Amit Shankar, Manish Gupta, Aviral Kumar Tiwari & Abhishek Behl. (2021) How does convenience impact showrooming intention? Omnichannel retail strategies to manage global retail apocalypse. Journal of Strategic Marketing 0:0, pages 1-22.
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Monique Wagner de Souza & Rafael Tezza. (2021) Measuring Perceived Risk of Privacy and Performance of M-Banking in Brazil: An Investigation Applying Item Response Theory. Latin American Business Review 22:2, pages 131-161.
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Amit Shankar, Biplab Datta, Charles Jebarajakirthy & Srabanti Mukherjee. (2020) Exploring Mobile Banking Service Quality: A Qualitative Approach. Services Marketing Quarterly 41:2, pages 182-204.
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Articles from other publishers (24)

Md. Hafez. (2022) Examining the effect of consumption values on mobile banking adoption in Bangladesh: the moderating role of perceived security. Kybernetes 52:12, pages 6232-6250.
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Elizabeth A. Minton. (2023) Religiosity scales in marketing research. European Journal of Marketing 57:9, pages 2619-2645.
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Laxman Pokhrel & Anup K.C.. (2023) Mobile banking service quality and continuance intention: mediating role of satisfaction: a two-stage structural equation modeling-artificial neural network approach. International Journal of Bank Marketing.
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Ritesh J. Patel & Aaliyah Siddiqui. (2023) Banking service quality literature: a bibliometric review and future research agenda. Qualitative Research in Financial Markets 15:5, pages 732-756.
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Amit Shankar. (2023) Reaching out to the bottom of the pyramid to achieve financial inclusion. Journal of Global Responsibility.
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Abhinav Srivastava, Srabanti Mukherjee, Biplab Datta & Amit Shankar. (2023) Impact of perceived value on the online purchase intention of base of the pyramid consumers. International Journal of Consumer Studies 47:4, pages 1291-1314.
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Atif Hussain, Abdul Hannan & Muhammad Shafiq. (2023) Exploring mobile banking service quality dimensions in Pakistan: a text mining approach. International Journal of Bank Marketing 41:3, pages 601-618.
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Jyotisankar Mishra & Pruthiranjan Dwibedi. 2023. Handbook of Research on the Interplay Between Service Quality and Customer Delight. Handbook of Research on the Interplay Between Service Quality and Customer Delight 290 313 .
Athanasios Patsiotis, Ioannis Krasonikolakis & Jing Lyu. (2022) The antecedents of m-banking usage under capital controls in Greece – a mixed methods approach. International Journal of Bank Marketing 40:7, pages 1477-1500.
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Pooja Kumari. (2022) Impact of Interactivity on Bookkeeping Application Adoption Intention in the New Normal. Journal of Electronic Commerce in Organizations 20:2, pages 1-17.
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Pooja Kumari. (2022) How Does Interactivity Impact User Engagement Over Mobile Bookkeeping Applications?. Journal of Global Information Management 30:5, pages 1-16.
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Amit Shankar, Aviral Kumar Tiwari & Manish Gupta. (2021) Sustainable mobile banking application: a text mining approach to explore critical success factors. Journal of Enterprise Information Management 35:2, pages 414-428.
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Amit Shankar. (2021) Does employees' perception towards mobile human resource management application quality affect usage intention? A moderated-mediation analysis. The TQM Journal 34:1, pages 145-159.
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Ivana Nedeljković. (2022) Determinants and consequences of user trust in mobile banking. Bankarstvo 51:3-4, pages 170-201.
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Ashwarya Kapoor, Rajiv Sindwani & Manisha Goel. 2022. Future of Work and Business in Covid-19 Era. Future of Work and Business in Covid-19 Era 131 147 .
Amit Shankar. (2021) Impact of Mobile Banking Application Interactivity on Consumer Engagement. Journal of Global Information Management 30:5, pages 1-18.
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Lova Rajaobelina, Sandrine Prom Tep, Manon Arcand & Line Ricard. (2021) The relationship of brand attachment and mobile banking service quality with positive word-of-mouth. Journal of Product & Brand Management 30:8, pages 1162-1175.
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Maram Saeed Alzaidi. (2021) Exploring the Determinants of Mobile Banking Adoption in the Context of Saudi Arabia. International Journal of Customer Relationship Marketing and Management 13:1, pages 1-16.
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Amit Shankar. (2021) How does convenience drive consumers' webrooming intention?. International Journal of Bank Marketing 39:2, pages 312-336.
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Charles Jebarajakirthy & Amit Shankar. (2021) Impact of online convenience on mobile banking adoption intention: A moderated mediation approach. Journal of Retailing and Consumer Services 58, pages 102323.
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Amit Shankar & Sheetal Jain. (2021) Factors affecting luxury consumers’ webrooming intention: A moderated-mediation approach. Journal of Retailing and Consumer Services 58, pages 102306.
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Ashwarya Kapoor, Rajiv Sindwani & Manisha Goel. (2020) Mobile Wallets: Theoretical and Empirical Analysis. Global Business Review, pages 097215092096125.
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Xiaoning Zhu, Rui Yan & Tian xing Xu. (2020) An Integrated DEMATEL-ANP Approach for Mobile Banking Adoptions in China Market. Discrete Dynamics in Nature and Society 2020, pages 1-19.
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春艺 缪. (2020) An Empirical Investigation of Mobile Banking Adoption Intention Based on the SOR Framework. Modern Management 10:05, pages 715-729.
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