1,191
Views
44
CrossRef citations to date
0
Altmetric
Reviews

The Impact of Billboards on Driver Visual Behavior: A Systematic Literature Review

, , , , &
Pages 234-239 | Received 13 Oct 2013, Accepted 16 Jun 2014, Published online: 06 Dec 2014

Keep up to date with the latest research on this topic with citation updates for this article.

Read on this site (6)

Rick T. Wilson. (2023) Out-of-Home Advertising: A Systematic Review and Research Agenda. Journal of Advertising 52:2, pages 279-299.
Read now
Rick T. Wilson. (2023) Out-of-home advertising: a bibliometric review. International Journal of Advertising 0:0, pages 1-35.
Read now
Lars Bergkvist & Tobias Langner. (2023) A comprehensive approach to the study of advertising execution and its effects. International Journal of Advertising 42:1, pages 227-246.
Read now
Despina Stavrinos, Benjamin McManus, Sylvie Mrug, Andrea Underhill, M. Grace Albright, Austin Svancara, Piyush Pawar, Thomas Anthony & Kristina Visscher. (2021) Developmental trajectories of driving attention in adolescents: Preliminary findings from REACT. Traffic Injury Prevention 22:sup1, pages S163-S165.
Read now
Pedro F. S. Rodrigues & Josefa N. S. Pandeirada. (2020) The influence of the visual surrounding environment in older adults and young adults’ cognitive performance: an alternative paradigm. Journal of Cognitive Psychology 32:3, pages 332-343.
Read now

Articles from other publishers (38)

Despina Stavrinos, Benjamin McManus, Sylvie Mrug, Thomas Anthony, Andrea T Underhill & Piyush Pawar. (2023) Behind the Wheel: Unraveling the Impact of Experience Over Age Over the First 18 Months of Licensure. Journal of Pediatric Psychology.
Crossref
Ilse M. Harms. (2023) Distracted by familiarity: Implications of ‘autopilot’ as a default cognitive mode. Transportation Research Part F: Traffic Psychology and Behaviour 99, pages 274-288.
Crossref
Arian Shajari, Houshyar Asadi, Sebastien Glaser, Adetokunbo Arogbonlo, Shady Mohamed, Lars Kooijman, Ahmad Abu Alqumsan & Saeid Nahavandi. (2023) Detection of Driving Distractions and Their Impacts. Journal of Advanced Transportation 2023, pages 1-17.
Crossref
Koen Pauwels, Michael Peran, Zee Shah, German Schnaidt & Dauwe Vercamer. (2023) Sponsored brands video rings up clicks and sales in the short and long run. Journal of Marketing Analytics 11:3, pages 275-286.
Crossref
Tina Cvahte Ojsteršek, Darko Babić, Igor Areh, Dario Babić & Darja Topolšek. (2023) A comparative analysis of voluntary in-vehicle distractions of drivers' visual attention. Transportation Research Part F: Traffic Psychology and Behaviour 97, pages 44-58.
Crossref
Fangli Guan, Zhixiang Fang, Xucai Zhang, Haoyu Zhong, Jianhui Zhang & Haosheng Huang. (2023) Using street-view panoramas to model the decision-making complexity of road intersections based on the passing branches during navigation. Computers, Environment and Urban Systems 103, pages 101975.
Crossref
Samira Zeydi, Mostafa Pouyakian, Korosh Kamali & Shirazeh Arghami. (2023) Traffic Safety Pyramid Based on Visual Navigation Distraction: A Naturalistic Study on App-Taxis. Transportation Research Record: Journal of the Transportation Research Board.
Crossref
Fawaz Alharbi, Meshal I. Almoshaogeh, Anwar H. Ibrahim, Husnain Haider, Abd Elaziz M. Elmadina & Ibrahim Alfallaj. (2023) Performance Appraisal of Urban Street-Lighting System: Drivers’ Opinion-Based Fuzzy Synthetic Evaluation. Applied Sciences 13:5, pages 3333.
Crossref
Travis Mewborne, Youngone Lee, Sheng Tan & Jie Yang. (2022) Distracted Driving Detection Utilizing Wearable-based Bluetooth. Distracted Driving Detection Utilizing Wearable-based Bluetooth.
Thierry Meyer, Pauline de Pechpeyrou, Magdalena Kolanska-Stronka & Vincent Dru. (2022) Promoting a hand sanitizer by persuasive messages: moving bottle and background color as approach and avoidance cues. Current Psychology.
Crossref
Gerald UllmanSusan Chrysler. (2022) How safe are safety messages?. Science 376:6591, pages 347-348.
Crossref
Fangli Guan, Zhixiang Fang, Lubin Wang, Xucai Zhang, Haoyu Zhong & Haosheng Huang. (2022) Modelling people’s perceived scene complexity of real-world environments using street-view panoramas and open geodata. ISPRS Journal of Photogrammetry and Remote Sensing 186, pages 315-331.
Crossref
Jane Hinton, Barry Watson & Oscar Oviedo-Trespalacios. (2022) A novel conceptual framework investigating the relationship between roadside advertising and road safety: The driver behaviour and roadside advertising conceptual framework. Transportation Research Part F: Traffic Psychology and Behaviour 85, pages 221-235.
Crossref
Rob Dekkers, Lindsey Carey & Peter LanghorneRob Dekkers, Lindsey Carey & Peter Langhorne. 2022. Making Literature Reviews Work: A Multidisciplinary Guide to Systematic Approaches. Making Literature Reviews Work: A Multidisciplinary Guide to Systematic Approaches 201 233 .
Mohammadali Tofighi, Ali Asgary, Ghassem Tofighi, Brady Podloski, Felippe Cronemberger, Abir Mukherjee & Xia Liu. (2021) Applying Machine Learning Models to First Responder Collisions Beside Roads: Insights from “Two Vehicles Hit a Parked Motor Vehicle” Data. Applied Sciences 11:23, pages 11198.
Crossref
P. Bazilinskyy, L. Kooijman, D. Dodou & J.C.F. de Winter. (2021) How should external human-machine interfaces behave? Examining the effects of colour, position, message, activation distance, vehicle yielding, and visual distraction among 1,434 participants. Applied Ergonomics 95, pages 103450.
Crossref
Yongxiang Wang, William Clifford, Charles Markham & Catherine Deegan. (2021) Examination of Driver Visual and Cognitive Responses to Billboard Elicited Passive Distraction Using Eye-Fixation Related Potential. Sensors 21:4, pages 1471.
Crossref
Ying He, Xinshuo Zhang, Li Quan, Rouyi Mi, Yong Cui, Jingfeng Xu & Zhen Tian. (2021) Influence of coloured light projected from night-time excessive luminance outdoor LED display screens on vehicle driving safety along urban roads. Building and Environment 188, pages 107448.
Crossref
Jérémy Matias, Jean-Charles Quinton, Michèle Colomb, Marie Izaute & Laetitia Silvert. (2021) Reward history modulates perceptual load effects. Acta Psychologica 212, pages 103217.
Crossref
Dogbeda Mawulolo Yao Azumah, Robert E. Hinson, Daniel Nukpezah & Gerald Albert Baeribameng Yiran. 2021. Marketing Communications in Emerging Economies, Volume I. Marketing Communications in Emerging Economies, Volume I 193 228 .
Alaa El Khatib, Chaojie Ou & Fakhri Karray. (2020) Driver Inattention Detection in the Context of Next-Generation Autonomous Vehicles Design: A Survey. IEEE Transactions on Intelligent Transportation Systems 21:11, pages 4483-4496.
Crossref
Jose Ignacio Nazif-Munoz, Cristóbal Cuadrado, Youssef OulhoteJohn Spengler. (2020) Do Election Laws Restricting Public Road Publicity Reduce Road Traffic Crashes and Their Consequences?. Epidemiology 31:4, pages 490-498.
Crossref
Hadas Marciano. (2020) The effect of billboard design specifications on driving: A driving simulator study. Accident Analysis & Prevention 138, pages 105479.
Crossref
Hagai Tapiro, Tal Oron-Gilad & Yisrael Parmet. (2020) Pedestrian distraction: The effects of road environment complexity and age on pedestrian’s visual attention and crossing behavior. Journal of Safety Research 72, pages 101-109.
Crossref
Ilse M. Harms, Chris Dijksterhuis, Bart Jelijs, Dick de Waard & Karel A. Brookhuis. (2019) Don’t shoot the messenger: Traffic-irrelevant messages on variable message signs (VMSs) might not interfere with traffic management. Transportation Research Part F: Traffic Psychology and Behaviour 65, pages 564-575.
Crossref
Marco Costa, Leonardo Bonetti, Valeria Vignali, Arianna Bichicchi, Claudio Lantieri & Andrea Simone. (2019) Driver's visual attention to different categories of roadside advertising signs. Applied Ergonomics 78, pages 127-136.
Crossref
Yongqing Guo, Xiaoyuan Wang, Qing Xu, Feifei Liu, Yaqi Liu & Yuanyuan Xia. (2019) Change-Point Analysis of Eye Movement Characteristics for Female Drivers in Anxiety. International Journal of Environmental Research and Public Health 16:7, pages 1236.
Crossref
Oscar Oviedo-Trespalacios, Verity Truelove, Barry Watson & Jane A. Hinton. (2019) The impact of road advertising signs on driver behaviour and implications for road safety: A critical systematic review. Transportation Research Part A: Policy and Practice 122, pages 85-98.
Crossref
Despina Stavrinos, Benjamin McManus, Andrea T. Underhill & Maria T. Lechtreck. (2019) Impact of adolescent media multitasking on cognition and driving safety. Human Behavior and Emerging Technologies 1:2, pages 161-168.
Crossref
Katarzyna Sila-Nowicka & Piyushimita Thakuriah. (2019) Multi-sensor movement analysis for transport safety and health applications. PLOS ONE 14:1, pages e0210090.
Crossref
Sergio A. Useche, Francisco Alonso, Luis Montoro & Cristina Esteban. (2018) Distraction of cyclists: how does it influence their risky behaviors and traffic crashes?. PeerJ 6, pages e5616.
Crossref
Mitchell L. Cunningham & Michael A. Regan. 2018. Safe Mobility: Challenges, Methodology and Solutions. Safe Mobility: Challenges, Methodology and Solutions 57 82 .
Szymon Chmielewski, Marta Samulowska, Michał Lupa, Danbi Lee & Bogdan Zagajewski. (2018) Citizen science and WebGIS for outdoor advertisement visual pollution assessment. Computers, Environment and Urban Systems 67, pages 97-109.
Crossref
Hadas Marciano & Pe'erly Setter. (2017) The effect of billboard design specifications on driving: A pilot study. Accident Analysis & Prevention 104, pages 174-184.
Crossref
Kristie L. Young, Amanda N. Stephens, David B. Logan & Michael G. Lenné. (2017) Investigating the impact of static roadside advertising on drivers' situation awareness. Applied Ergonomics 60, pages 136-145.
Crossref
Millie Elsen, Rik Pieters & Michel Wedel. (2016) Thin Slice Impressions: How Advertising Evaluation Depends on Exposure Duration. Journal of Marketing Research 53:4, pages 563-579.
Crossref
Despina Stavrinos, Peyton R. Mosley, Shannon M. Wittig, Haley D. Johnson, John S. Decker, Virginia P. Sisiopiku & Sharon C. Welburn. (2016) Visual behavior differences in drivers across the lifespan: A digital billboard simulator study. Transportation Research Part F: Traffic Psychology and Behaviour 41, pages 19-28.
Crossref
Lina Shbeeb. (2022) Evaluating the Roadside Advertisement Perception and Impact Across Selected Countries: Jordan and Kuwait. SSRN Electronic Journal.
Crossref

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.