Citations (12)
Keep up to date with the latest research on this topic with citation updates for this article.
Read on this site (5)
Michael Obal & Todd Morgan. (2018) Investigating the Moderating Effects of Perceived Technological Change on Sales Force Acceptance. Journal of Business-to-Business Marketing 25:4, pages 319-338.
Read now
Read now
Indre Bardauskaite. (2014) Loyalty in the Business-to-Business Service Context: A Literature Review and Proposed Framework. Journal of Relationship Marketing 13:1, pages 28-69.
Read now
Read now
Gary
L. Stading & Madeline Johnson. (2012) An Examination of the Relationship Between a Firm's Offerings and Different Customer Loyalty Segments. Journal of Business-to-Business Marketing 19:4, pages 367-391.
Read now
Read now
Edwin Theron, Nic Terblanche & Christo Boshoff. (2011) The Antecedents of Trust in Business-to-Business Financial Services. Journal of Business-to-Business Marketing 18:2, pages 188-213.
Read now
Read now
Fatemeh
“Mariam” Zahedi, Gaurav Bansal & John Ische. (2010) Success Factors in Cooperative Online Marketplaces: Trust as the Social Capital and Value Generator in Vendors-Exchange Relationships. Journal of Organizational Computing and Electronic Commerce 20:4, pages 295-327.
Read now
Read now
Articles from other publishers (7)
Uma Maheswari Devi Parmata & Surya Prakash Chetla. (2021) Effect of service quality on doctor’s satisfaction and prescribing behavior in pharmaceutical supply chain – a study with reference to a major Indian pharmaceutical company. International Journal of Pharmaceutical and Healthcare Marketing 15:2, pages 173-211.
Crossref
Crossref
Lina Pilelienė & Viktorija Grigaliūnaitė. (2016) A Model of Website Quality-Based E-Commerce Satisfaction Index. Scientific Annals of Economics and Business 63:1, pages 29-46.
Crossref
Crossref
Mohammad Hossein Askariazad & Nazila Babakhani. (2015) An application of European Customer Satisfaction Index (ECSI) in business to business (B2B) context. Journal of Business & Industrial Marketing 30:1, pages 17-31.
Crossref
Crossref
Frank F. Faroughian, Stavros P. Kalafatis, Lesley Ledden, Phillip Samouel & Markos H. Tsogas. (2012) Value and risk in business-to-business e-banking. Industrial Marketing Management 41:1, pages 68-81.
Crossref
Crossref
Dario Miocevic. (2011) Organizational buying effectiveness in supply chain context: Conceptualization and empirical assessment. Journal of Purchasing and Supply Management 17:4, pages 246-255.
Crossref
Crossref
Tomaž Čater & Barbara Čater. (2010) Product and relationship quality influence on customer commitment and loyalty in B2B manufacturing relationships. Industrial Marketing Management 39:8, pages 1321-1333.
Crossref
Crossref
Kristina Zikiene & Lina Pileliene. (2016) Research of Factors Influencing Customer Switching Behaviour in Farmerss Markets in Lithuania. SSRN Electronic Journal.
Crossref
Crossref