604
Views
10
CrossRef citations to date
0
Altmetric
Original Articles

Megaphones to the Internet and the World: The Role of Blogs in Corporate Communications

Pages 247-262 | Published online: 05 Dec 2007

Keep up to date with the latest research on this topic with citation updates for this article.

Read on this site (3)

Annette Agerdal-Hjermind & Chiara Valentini. (2015) Blogging as a Communication Strategy for Government Agencies: A Danish Case Study. International Journal of Strategic Communication 9:4, pages 293-315.
Read now
Diana Ingenhoff & A. Martina Koelling. (2010) Web Sites as a Dialogic Tool for Charitable Fundraising NPOs: A Comparative Study. International Journal of Strategic Communication 4:3, pages 171-188.
Read now
Michael Reiss & Dirk Steffens. (2010) Hybrid toolboxes: Conceptual and empirical analysis of blending patterns in application of hybrid media. Ukio Technologinis ir Ekonominis Vystymas 16:2, pages 305-326.
Read now

Articles from other publishers (7)

Juliane A. Lischka. 2023. Standardisierte Inhaltsanalyse in der Kommunikationswissenschaft – Standardized Content Analysis in Communication Research. Standardisierte Inhaltsanalyse in der Kommunikationswissenschaft – Standardized Content Analysis in Communication Research 349 361 .
Whitney E. Smith, Scott Cohen, Albert N. Kimbu & Anna de Jong. (2021) Reshaping gender in airline employment. Annals of Tourism Research 89, pages 103221.
Crossref
Erin Willis & Ye Wang. (2016) Blogging the brand: Meaning transfer and the case of Weight Watchers’ online community. Journal of Brand Management 23:4, pages 457-471.
Crossref
Annette Agerdal-Hjermind. (2014) Organizational blogging: a case study of a corporate weblog from an employee perspective. Corporate Communications: An International Journal 19:1, pages 34-51.
Crossref
Derina R. Holtzhausen & Ansgar Zerfass. 2013. Organisationskommunikation und Public Relations. Organisationskommunikation und Public Relations 73 94 .
Christy J. W. Ledford. (2012) Changing Channels. Social Marketing Quarterly 18:3, pages 175-186.
Crossref
Diana Ingenhoff & A. Martina Kölling. 2011. Handbuch CSR. Handbuch CSR 480 498 .

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.