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Original Articles

Exploring Effects of CSR Initiatives in Strategic Postcrisis Communication Among Millennials in China and South Korea

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Read on this site (4)

Linwan Wu & Holly Overton. (2022) Examining native CSR advertising as a post-crisis response strategy. International Journal of Advertising 41:2, pages 354-381.
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Sara Champlin & Minjie Li. (2020) Communicating Support in Pride Collection Advertising: The Impact of Gender Expression and Contribution Amount. International Journal of Strategic Communication 14:3, pages 160-178.
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Yang Cheng, Yan Jin, Chun-Ju Flora Hung-Baesecke & Yi-Ru Regina Chen. (2019) Mobile Corporate Social Responsibility (mCSR): Examining Publics’ Responses to CSR-Based Initiatives in Natural Disasters. International Journal of Strategic Communication 13:1, pages 76-93.
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Articles from other publishers (4)

Angie Chung & Kang Bok Lee. (2019) Corporate Apology After Bad Publicity: A Dual-Process Model of CSR Fit and CSR History on Purchase Intention and Negative Word of Mouth. International Journal of Business Communication 59:3, pages 406-426.
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Ran Ju, Chuqing Dong & Yafei Zhang. (2021) How controversial businesses communicate CSR on Facebook: Insights from the Canadian cannabis industry. Public Relations Review 47:4, pages 102059.
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Sheng Yuan. (2021) Comparing International Communication of Corporate Social Responsibility by Chinese and Korean Firms on Social Media. IEEE Transactions on Professional Communication 64:2, pages 154-169.
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Lewen Wei & Nahyun Kim. (2020) Within- and between-person(s) emotional reactions toward crisis communication. Corporate Communications: An International Journal 26:2, pages 420-437.
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