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Social Influence Volume 10, 2015 - Issue 1
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Be yourself, image is nothing: bias correction when viewing ads in sequence

Yi-Wen ChienSchool of Management, National Taiwan University, Taipei, TaiwanCorrespondence[email protected]
&
Chung-Chiang HsiaoCollege of Management, National Taiwan Normal University, Taipei, Taiwan
Pages 19-30 | Received 12 Nov 2013, Accepted 30 Jan 2014, Published online: 04 Mar 2014

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Read on this site (2)

Pedro P. Silva, Teresa Garcia-Marques & Duane T. Wegener. (2019) Rebound effects in persuasion: considering potential ironic effects of suppression and correction / Efectos rebote en la persuasión: una consideración de los posibles efectos irónicos de la supresión y la corrección. International Journal of Social Psychology 34:3, pages 563-589.
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Yi-Wen Chien, Chung-Chiang Hsiao, Duane T. Wegener & Richard E. Petty. (2019) Setting aside mood-biased thoughts and judgements: theory-based bias correction / Apartar las opiniones y los pensamientos sesgados por el estado de ánimo: la corrección del sesgo basada en teoría. International Journal of Social Psychology 34:3, pages 623-651.
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Articles from other publishers (1)

Jacob D. Teeny, Joseph J. Siev, Pablo Briñol & Richard E. Petty. (2020) A Review and Conceptual Framework for Understanding Personalized Matching Effects in Persuasion. Journal of Consumer Psychology 31:2, pages 382-414.
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