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Original Articles

Value cocreation at sport events

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Pages 69-87 | Received 04 Dec 2018, Accepted 02 Dec 2019, Published online: 23 Dec 2019

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Read on this site (9)

Kyle Bunds, Yihui (Elina) Tang & Joerg Koenigstorfer. (2023) Community building in virtual participation charity sport events. Journal of Marketing Management 0:0, pages 1-27.
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Stefan Walzel & Manuel Eickhoff. (2023) The social value of co-hosting: rethinking the management of sports events. European Sport Management Quarterly 23:5, pages 1351-1369.
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Pascal Stegmann, Siegfried Nagel & Tim Ströbel. (2023) The digital transformation of value co-creation: a scoping review towards an agenda for sport marketing research. European Sport Management Quarterly 23:4, pages 1221-1248.
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Edward Horne, Leeann Lower-Hoppe & B. Christine Green. (2023) Co-creation in youth sport development: examining (mis)alignment between coaches and parents. Sport Management Review 26:2, pages 271-292.
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Shuang Yin Cheryl Ng, Alle Bloom, Su Lyn Corcoran, Thomas Fletcher & Jonathan Sibley. (2022) ‘If you respect us...listen to us’: how sporting event media reframes or reinforces representations of street-connected children. Leisure Studies 41:6, pages 757-774.
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Philipp Schlemmer, Marc Stickdorn, Elsa Kristiansen & Martin Schnitzer. (2022) A mixed methods stakeholder satisfaction study of sports events based on the case of the 2016 international children’s games. Journal of Convention & Event Tourism 23:1, pages 41-62.
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Mohsen Behnam, Mikihiro Sato & Bradley J. Baker. (2021) The Role of Consumer Engagement in Behavioral Loyalty through Value Co-Creation in Fitness Clubs. Sport Management Review 24:4, pages 567-593.
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Tim Ströbel & Claas Christian Germelmann. (2020) Exploring new routes within brand research in sport management: directions and methodological approaches. European Sport Management Quarterly 20:1, pages 1-9.
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Ramona Riehle, Verena E. Wieser & Andrea Hemetsberger. (2023) “We truly love what we do”: The Tribal Consumer Inside Passionate Service Employees. Journal of Service Research.
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Jordan T. Bakhsh, Marijke Taks & Milena M. Parent. (2023) Residents' Major Sport Event Social Value: A Systematic Review of Theory. Event Management 27:5, pages 643-658.
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Frederic Dreher & Tim Ströbel. (2023) How gamified online loyalty programs enable and facilitate value co-creation: a case study within a sports-related service context. Journal of Service Theory and Practice.
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Jie Zhang, Yukun Lu & Sen Lin. (2023) The application of UAVs in marathon public security risk early warning. Journal of Computational Methods in Sciences and Engineering, pages 1-12.
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Tapas Ranjan Moharana, Debashree Roy Bhattacharjee, Debasis Pradhan & Abhisek Kuanr. (2023) What drives sponsorship effectiveness? An examination of the roles of brand community identification, brand authenticity, and sponsor–club congruence. Psychology & Marketing 40:6, pages 1211-1236.
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Sebastian Uhrich, Reinhard Grohs & Joerg Koenigstorfer. (2023) Customer-to-customer interactions in the sport fan context: typology, framework (C2CIF) and directions for future research. Journal of Service Management.
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Skyler F. Fleshman & Kyriaki Kaplanidou. (2023) Predicting Active Sport Participant's Approach Behaviors from Emotions and Meaning Attributed to Sport Event Experience. Event Management 27:1, pages 127-147.
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Davi Sofyan, Khairul Hafezad Abdullah & Hanny Hafiar. (2022) The Philosophy of Sport and Physical Education: Four Decade Publication Trends via Scientometric Evaluation. Physical Education Theory and Methodology 22:3, pages 437-449.
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Davut ATILGAN & Turgut KAPLAN. (2022) Investigation of the Relationship among Crisis Management, Decision-Making and Self-Confidence Based on Sport Managers in TurkeyTürkiye'de Spor Yöneticilerinde Kriz Yönetimi, Karar Verme ve Özgüven Arasındaki İlişkinin İncelenmesi. Spor Bilimleri Araştırmaları Dergisi 7:1, pages 49-67.
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Chibuike Mbanefo & Sara S Saartijie Grobbelaar. (2022) A Systematic Review of Concepts and Future Directions of Platform Ecosystem Development. A Systematic Review of Concepts and Future Directions of Platform Ecosystem Development.
Heath McDonald, Rui Biscaia, Masayuki Yoshida, Jodie Conduit & Jason P. Doyle. (2022) Customer Engagement in Sport: An Updated Review and Research Agenda. Journal of Sport Management 36:3, pages 289-304.
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Vanessa Ratten. (2020) Coronavirus (covid-19) and social value co-creation. International Journal of Sociology and Social Policy 42:3/4, pages 222-231.
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Sonja Sarasvuo, Anne Rindell & Marina Kovalchuk. (2022) Toward a conceptual understanding of co-creation in branding. Journal of Business Research 139, pages 543-563.
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Vassilios Ziakas, Christine Lundberg & Giorgos Sakkas. (2022) “Out of the Black, Into the Big Blue” on a Single Breath: Sport Event Value Co-Creation as Symbolic World-Making. Journal of Sport Management 36:1, pages 25-44.
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David Fechner, Kevin Filo, Sacha Reid & Robyn Cameron. (2022) Charity Sport Event Sponsorship as Value Creation Strategy: An Event Participant Perspective. Journal of Sport Management 36:1, pages 68-81.
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Bastien Soulé, Julie Hallé, Bénédicte Vignal, Éric Boutroy & Olivier Nier. 2021. Innovation in Sport. Innovation in Sport 161 174 .
Vanessa Ratten, Vitor Lélio da Silva Braga & Carla Susana da Encarnação Marques. (2021) Sport entrepreneurship and value co-creation in times of crisis: The covid-19 pandemic. Journal of Business Research 133, pages 265-274.
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Agus Riyadi & Eunike Yoanita Kristanti. (2021) FACTORS INFLUENCING VALUE CREATION ON BRAND TRUST IN HOTEL BUSINESS: CASE STUDY OF 3-, 4- AND 5-STAR HOTELS IN INDONESIA DURING THE COVID-19 PANDEMIC. Journal of Event, Tourism and Hospitality Studies (JETH):Number 1, pages 184-209.
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Fabio Wagner, Holger Preuss & Thomas Könecke. (2021) A Central Element of Europe’s Football Ecosystem: Competitive Intensity in the “Big Five”. Sustainability 13:6, pages 3097.
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Michael Snowden, Roopinder Oberoi & Jamie P. Halsall. (2021) Reaffirming trust in social enterprise in the COVID-19 era: Ways forward. Corporate Governance and Sustainability Review 5:1, Special Issue, pages 120-130.
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