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Journal of Media Business Studies Volume 21, 2024 - Issue 2

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Research Article

Value creation in interdependent digital and analogue markets

Mathilde Sandersa Department of Media and Culture Studies, Utrecht University, Utrecht, The NetherlandsCorrespondence[email protected] [email protected]

https://orcid.org/0000-0003-0169-430X View further author information

Vareska van de Vrandeb Rotterdam School of Management (EUR), Rotterdam, The NetherlandsView further author information

Pages 146-174 | Received 10 Oct 2021, Accepted 26 Dec 2023, Published online: 05 Jan 2024

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https://doi.org/10.1080/16522354.2023.2300195
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