Citations (19)
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Read on this site (10)
Agnes Bodis. (2023) Gatekeeping v. marketing: English language proficiency as a university admission requirement in Australia. Higher Education Research & Development 42:7, pages 1578-1592.
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Corey Fanglei Huang. (2022) Positioning students as consumers and entrepreneurs: student service materials on a Hong Kong university campus. Critical Discourse Studies 19:6, pages 667-686.
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Duygu Candarli & Steven Jones. (2022) The representation of students in undergraduate prospectuses between 1998 and 2021: a diachronic corpus-assisted discourse study. Critical Discourse Studies 0:0, pages 1-20.
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Sarah Keith, Steve Collins, Adrian Renzo & Alex Mesker. (2022) Industry standard? Technocapitalist depictions of music production. Creative Industries Journal 15:3, pages 317-331.
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Maria Fotiadou. (2020) Denaturalising the discourse of competition in the graduate job market and the notion of employability: a corpus-based study of UK university websites. Critical Discourse Studies 17:3, pages 260-291.
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Alison Sealey. (2018) Being an English academic: a social domains account. Language and Intercultural Communication 18:5, pages 549-561.
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Gerardo Blanco Ramírez. (2016) Many choices, one destination: multimodal university brand construction in an urban public transportation system. International Journal of Qualitative Studies in Education 29:2, pages 186-204.
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Carl Jon Way NG. (2016) ‘Hottest brand, coolest pedagogy’: approaches to corporate branding in Singapore's higher education sector. Journal of Marketing for Higher Education 26:1, pages 41-63.
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Antigoni Papadimitriou & Gerardo Blanco Ramírez. (2015) Exploring advertising in higher education: an empirical analysis in North America, Europe, and Japan. Tertiary Education and Management 21:2, pages 99-110.
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Gerardo Blanco Ramírez & Lyssa Palu-ay. (2015) “You don't look like your profile picture”: the ethical implications of researching online identities in higher education. Educational Research and Evaluation 21:2, pages 139-153.
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Articles from other publishers (9)
Zhansaya Tatyyeva & Aliya Zagidullina. (2023) Comparative discourse analysis of Kazakhstani universities’ organisational identity. Discourse & Communication 17:4, pages 494-521.
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Aurora Donzelli. (2023) Kinetic intensities and moral registers of pandemic place branding. Sociolinguistic Studies 16:4.
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Corey Fanglei Huang. (2022) Branding devices in place: Neoliberal academic event posters in a Hong Kong university. Discourse & Communication 16:6, pages 632-651.
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Eric Karikari. (2021) Drawing the Contours of Organizational Culture Through Neoliberal and Colonial Discourses. Management Communication Quarterly 36:1, pages 149-173.
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Carl Jon Way Ng. (2020) Neoliberal recontextualizations and legitimations in a post‐Confucian state. World Englishes 39:4, pages 638-652.
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Natasha Shrikant & Jeanette Musselwhite. (2018) Indexing neoliberal ideology and political identities in a racially diverse business community. Discourse & Communication 13:1, pages 119-137.
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Gerardo Blanco Ramírez. 2018. Competition in Higher Education Branding and Marketing. Competition in Higher Education Branding and Marketing
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