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Processing fluency as a predictor of salience asymmetries in the Implicit Association Test

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Pages 2030-2054 | Received 07 Oct 2008, Published online: 09 Sep 2009

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BettyP. I. Chang & Chris J. Mitchell. (2011) Discriminating between the effects of valence and salience in the Implicit Association Test. The Quarterly Journal of Experimental Psychology 64:11, pages 2251-2275.
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Articles from other publishers (11)

Yuanyuan Zhou, Qian Li, Shiyang Gong, Daniel P. Hampson & Zhicen Liu. (2022) Looking back is better than looking forward: visualization, temporal frames, and new product evaluation in China. Asian Business & Management 22:3, pages 829-856.
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Franziska Meissner, Laura Anne Grigutsch, Nicolas Koranyi, Florian Müller & Klaus Rothermund. (2019) Predicting Behavior With Implicit Measures: Disillusioning Findings, Reasonable Explanations, and Sophisticated Solutions. Frontiers in Psychology 10.
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J. Yamashita & T. Kumada. (2018) Effect of local fluency gradient of objects creates search asymmetry. Attention, Perception, & Psychophysics 81:1, pages 71-84.
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Nobuyuki Fukawa & Ronald W. Niedrich. (2015) A Fluency Heuristic Account of Supraliminal Prime Effects on Product Preference. Psychology & Marketing 32:11, pages 1061-1078.
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Franziska Meissner & Klaus Rothermund. (2015) A Thousand Words Are Worth More Than a Picture? The Effects of Stimulus Modality on the Implicit Association Test. Social Psychological and Personality Science 6:7, pages 740-748.
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Carl F. Falk & Steven J. Heine. (2014) What Is Implicit Self-Esteem, and Does it Vary Across Cultures?. Personality and Social Psychology Review 19:2, pages 177-198.
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Franziska Meissner & Klaus Rothermund. (2015) The Insect-Nonword IAT Revisited. Social Psychology 46:1, pages 46-54.
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Brian A. Nosek, Yoav Bar-Anan, N. Sriram, Jordan Axt & Anthony G. Greenwald. (2014) Understanding and Using the Brief Implicit Association Test: Recommended Scoring Procedures. PLoS ONE 9:12, pages e110938.
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Irmgard de la Vega, Carolin Dudschig, M?nica De Filippis, Martin Lachmair & Barbara Kaup. (2013) Keep your hands crossed: The valence-by-left/right interaction is related to hand, not side, in an incongruent hand?response key assignment. Acta Psychologica 142:2, pages 273-277.
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Klaus Rothermund & Dirk Wentura. (2010) It’s Brief But Is It Better? An Evaluation of the Brief Implicit Association Test. Experimental Psychology 57:3, pages 233-237.
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Brett R. C. MolesworthBetty Chang. (2010) Predicting Pilots’ Risk-Taking Behavior Through an Implicit Association Test. Human Factors: The Journal of the Human Factors and Ergonomics Society 51:6, pages 845-857.
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