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Original Articles

Agent-based simulation of consumer purchase behaviour based on quality, price and promotion

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Pages 1427-1441 | Received 09 Nov 2018, Accepted 06 Aug 2019, Published online: 18 Aug 2019

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Articles from other publishers (6)

Elena Romero, Manuel Chica, Sergio Damas & William Rand. (2023) Two decades of agent-based modeling in marketing: a bibliometric analysis. Progress in Artificial Intelligence 12:3, pages 213-229.
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Nasser Danaye, Ramez Kian & Nazan Colmekcioglu. (2022) An Agent-Based Modeling Approach for Understanding Drivers of Consumer Decisions on Foreign versus Domestic Products: Case Study of a Local Refrigerator Market. International Journal of Information Technology & Decision Making 22:03, pages 1107-1134.
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Evelin Ribeiro Rodrigues & Ana Paula Bortoleto. (2022) Analyzing waste prevention behaviors by applying an ABMS framework. Detritus:21, pages 3-16.
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Naragain Phumchusri, Warot Kosawanitchakarn, Sirawish Srimook & Sirawich Chawanapranee. (2022) Agent-based Simulation for Convenient Store’s Promotion Strategy Selection. Agent-based Simulation for Convenient Store’s Promotion Strategy Selection.
Hu Tao, Xin Sun, Xia Liu, Jinfang Tian & Di Zhang. (2022) The Impact of Consumer Purchase Behavior Changes on the Business Model Design of Consumer Services Companies Over the Course of COVID-19. Frontiers in Psychology 13.
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Zhen Li, Shaowen Zhang & Qingfeng Meng. (2021) Modeling Adoption Behavior of Prefabricated Building with Multiagent Interaction: System Dynamics Analysis Based on Data of Jiangsu Province. Computational Intelligence and Neuroscience 2021, pages 1-16.
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