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Journal of Hospitality Marketing & Management Volume 22, 2013 - Issue 8
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Research Note

The Marketing Role of the Internet in Launching a Hotel: The Case of Hotel ICON

Tony S. M. Tse School of Hotel & Tourism Management, The Hong Kong Polytechnic University, Kowloon, Hong KongCorrespondence[email protected]
Pages 895-908 | Published online: 18 Oct 2013

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Read on this site (4)

Liang Wang & Rob Law. (2020) Relationship between Hotels’ Website Quality and Consumers’ Booking Intentions with Internet Experience as Moderator. Journal of China Tourism Research 16:4, pages 585-605.
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Sérgio Moro, Paulo Rita & Cristina Oliveira. (2018) Factors Influencing Hotels’ Online Prices. Journal of Hospitality Marketing & Management 27:4, pages 443-464.
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Ying (Tracy) Lu, Ze (Wade) Chen & Rob Law. (2018) Mapping the progress of social media research in hospitality and tourism management from 2004 to 2014. Journal of Travel & Tourism Marketing 35:2, pages 102-118.
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Giacomo Del Chiappa, María-Del-Carmen Alarcón-Del-Amo & Carlota Lorenzo-Romero. (2016) Internet and User-Generated Content Versus High Street Travel Agencies: A Latent Gold Segmentation in the Context of Italy. Journal of Hospitality Marketing & Management 25:2, pages 197-217.
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Articles from other publishers (8)

Ana Campante, Rui Costa & Márcio Martins. 2022. Marketing and Smart Technologies. Marketing and Smart Technologies 431 443 .
Jiahua Wei, Zhiping Hou & Xiaorui Zhou. (2021) Research on the Influence of Emotional Intelligence and Emotional Labor on the Service Recovery Effect of Online Travel Agency. Frontiers in Psychology 12.
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Jiahua Wei. (2021) The Impacts of Perceived Risk and Negative Emotions on the Service Recovery Effect for Online Travel Agencies: The Moderating Role of Corporate Reputation. Frontiers in Psychology 12.
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Mehmet Ali Köseoglu, Fuad Mehraliyev, Mehmet Altin & Fevzi Okumus. (2020) Competitor intelligence and analysis (CIA) model and online reviews: integrating big data text mining with network analysis for strategic analysis. Tourism Review 76:3, pages 529-552.
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Xuerui Liu, Fuad Mehraliyev, Chun Liu & Markus Schuckert. (2019) The roles of social media in tourists’ choices of travel components. Tourist Studies 20:1, pages 27-48.
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Selina Wan & Rob Law. 2017. Analytics in Smart Tourism Design. Analytics in Smart Tourism Design 235 252 .
Sunny Sun, Rob Law & Tony Tse. (2015) Exploring price fluctuations across different online travel agencies. Journal of Vacation Marketing 22:2, pages 167-178.
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Roman Tilly, Kai Fischbach & Detlef Schoder. (2015) Mineable or messy? Assessing the quality of macro-level tourism information derived from social media. Electronic Markets 25:3, pages 227-241.
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