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Celebrity Studies Volume 12, 2021 - Issue 3
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Research Article

Hijabi celebrification and Hijab consumption in Brunei and Malaysia

Siti Mazidah Mohamada Geographical and Environmental Studies, Universiti Brunei Darussalam, Bandar Seri Begawan, BruneiCorrespondence[email protected]
ORCID Iconhttps://orcid.org/0000-0003-1243-4554View further author information
ORCID Icon &
Nurzihan Hassimb School of Communication, Taylor’s University, Subang Jaya, MalaysiaView further author information
Pages 498-522 | Received 18 Sep 2018, Accepted 01 Oct 2019, Published online: 24 Oct 2019

Citations (7)

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Read on this site (2)

Siti Mazidah Mohamad. (2021) Micro-celebrity practices in Muslim-majority states in Southeast Asia. Popular Communication 19:3, pages 235-249.
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Liselot Hudders, Steffi De Jans & Marijke De Veirman. (2021) The commercialization of social media stars: a literature review and conceptual framework on the strategic use of social media influencers. International Journal of Advertising 40:3, pages 327-375.
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Articles from other publishers (5)

Mohamed M. Mostafa. (2022) Four decades of hijab research: knowledge structure, thematic evolution and collaborative networks. Journal of Islamic Marketing 14:8, pages 1960-1988.
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Siti Mazidah Mohamad. 2023. (Re)presenting Brunei Darussalam. (Re)presenting Brunei Darussalam 51 67 .
Farah Hasan. (2022) Muslim Instagram: Eternal Youthfulness and Cultivating Deen. Religions 13:7, pages 658.
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Nazirul Mubin Ahad. 2021. Globalisation, Education, and Reform in Brunei Darussalam. Globalisation, Education, and Reform in Brunei Darussalam 305 321 .
Nurzihan Hassim & Siti Mazidah Mohamad. 2020. Gender and Sexuality Justice in Asia. Gender and Sexuality Justice in Asia 17 30 .

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