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Journal of Global Fashion Marketing Volume 4, 2013 - Issue 4
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Articles

Consumer behaviour of pre-teen and teenage youth in China

中国青少年的消费行为

Osmud Rahman School of Fashion, Ryerson University, Toronto, Canada
,
Xiaopeng Chen Clothing Department, Zhongyuan University of Technology, Zhengzhou Henan, China
&
Raymond Au Institute of Textiles & Clothing, The Hong Kong Polytechnic University, Kowloon, Hong Kong, ChinaCorrespondence[email protected]
Pages 247-265 | Received 15 Apr 2013, Accepted 25 May 2013, Published online: 22 Jul 2013

Citations (8)

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Read on this site (1)

Osmud Rahman & Devender Kharb. (2018) Fashion innovativeness in India: shopping behaviour, clothing evaluation and fashion information sources. International Journal of Fashion Design, Technology and Education 11:3, pages 287-298.
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Articles from other publishers (7)

Zexuan Yu, Wen Qin & Jiajia Li. (2023) Intergenerational transmission of parental risky health behaviors in Chinese children: Are there socioeconomic status differences?. Frontiers in Medicine 9.
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Prakash Singh, Lokesh Arora & Abdulaziz Choudhry. (2022) Consumer Behavior in the Service Industry: An Integrative Literature Review and Research Agenda. Sustainability 15:1, pages 250.
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Yuhuan Xu, Jianguo Du, Muhammad Aamir Shafique Khan, Shuai Jin, Mohsin Altaf, Farooq Anwar & Imran Sharif. (2022) Effects of Subjective Norms and Environmental Mechanism on Green Purchase Behavior: An Extended Model of Theory of Planned Behavior. Frontiers in Environmental Science 10.
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Hazem Ali, Min Li & Yunhong Hao. (2021) Purchasing Behavior of Organic Food among Chinese University Students. Sustainability 13:10, pages 5464.
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Osmud Rahman, Benjamin C.M. Fung & Zhimin Chen. (2020) Young Chinese Consumers’ Choice between Product-Related and Sustainable Cues—The Effects of Gender Differences and Consumer Innovativeness. Sustainability 12:9, pages 3818.
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Karin Jürgensen & Rodrigo Guesalaga. (2018) Young consumers’ innovativeness in apparel choices: A model including consumer self-confidence. International Journal of Consumer Studies 42:2, pages 255-263.
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Maria Ciasullo, Gennaro Maione, Carlo Torre & Orlando Troisi. (2017) What about Sustainability? An Empirical Analysis of Consumers’ Purchasing Behavior in Fashion Context. Sustainability 9:9, pages 1617.
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