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Journal of Global Fashion Marketing Volume 6, 2015 - Issue 4
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Articles

The motives, characteristics and experiences of US Black Friday shoppers

Hyun Ju KwonDepartment of Human Sciences, Middle Tennessee State University, Murfreesboro, United StatesCorrespondence[email protected]
&
Thomas M. BrinthauptDepartment of Psychology, Middle Tennessee State University, Murfreesboro, United States
Pages 292-302 | Received 19 Dec 2014, Accepted 18 May 2015, Published online: 11 Sep 2015

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Read on this site (3)

Cara Peters & Jane Thomas. (2022) Black Friday: Has the game changed?. Journal of Global Fashion Marketing 13:4, pages 344-359.
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Sandra Maria Correia Loureiro & Dong-Mo Koo. (2018) Following up the article “Effects of atmospherics on emotions and intention with respect to involvement in different shopping environments” by Loureiro, Koo, and Ribeiro. Journal of Global Scholars of Marketing Science 28:2, pages 208-213.
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Sharron J. Lennon, Minjeong Kim, Jaeha Lee & Kim K. P. Johnson. (2017) Effects of emotions, sex, self-control, and public self-consciousness on Black Friday misbehavior. Journal of Global Fashion Marketing 8:3, pages 163-179.
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Articles from other publishers (8)

Auriléia Borges Cruz, Marlysandra Machado Dias, Marciel Teixeira De Oliveira, Ana Carolina Nascimento Damasceno, Francisco Rafael Soares Da Silva, Aline Kárem Santos Carvalho, Ronielle Medeiros Rocha, Thaís Sales Barreto Toscano, Poena Livia Bonfim Silva & Jane Gabriela Soares De Lemos. (2023) ANÁLISE DA PERCEPÇÃO DOS CONSUMIDORES DE PIRIPIRI- PI NO PERÍODO DA BLACK FRIDAY. Revista Contemporânea 3:11, pages 23850-23871.
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Tehmeena Shafqat, Muhammad Ishtiaq Ishaq & Anzar Ahmed. (2023) Fashion consumption using minimalism: Exploring the relationship of consumer well-being and social connectedness. Journal of Retailing and Consumer Services 71, pages 103215.
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Tianshi Li, Wenli Li, Yuqing Zhao & Jingpei Ma. (2022) Rationality manipulation during consumer decision-making process: an analysis of Alibaba’s online shopping carnival. Electronic Commerce Research 23:1, pages 331-364.
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Si Shi, Wilson K.S. Leung & Flavia Munelli. (2022) Gamification in OTA platforms: A mixed-methods research involving online shopping carnival. Tourism Management 88, pages 104426.
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İbrahim Avcı & Salih Yıldız. 2021. Handbook of Research on Applied AI for International Business and Marketing Applications. Handbook of Research on Applied AI for International Business and Marketing Applications 559 579 .
Yukio Sadahiro. (2021) A method for analyzing the daily variation in the spatial pattern of market area. Journal of Retailing and Consumer Services 58, pages 102336.
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Dilaysu ÇINAR. (2020) “Black Friday” as a Shopping Event: A Study on the Motivational Tendency of Generation Y Consumers in Digital Environment"Black Friday” as a Shopping Event: A Study on the Motivational Tendency of Generation Y Consumers in Digital Environment. İzmir İktisat Dergisi 35:3, pages 495-509.
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Cansu Oral & Joy‐Yana Thurner. (2019) The impact of anti‐consumption on consumer well‐being. International Journal of Consumer Studies 43:3, pages 277-288.
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