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Cogent Business & Management Volume 9, 2022 - Issue 1

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MARKETING

Linking service quality, value, and loyalty in the V-o-D service context through a review of literature

Satyaki Datta1 Marketing Area, T A Pai Management Institute, Manipal Academy of Higher Education, Udupi, IndiaCorrespondence[email protected]

https://orcid.org/0000-0003-2410-7171

Tathagata Ghosh1 Marketing Area, T A Pai Management Institute, Manipal Academy of Higher Education, Udupi, India

Article: 2143311 | Received 29 Jun 2022, Accepted 29 Oct 2022, Published online: 16 Nov 2022

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https://doi.org/10.1080/23311975.2022.2143311
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Articles from other publishers (3)

Yifan Niu, Kexin Di, Gangyan Zeng, Tao Wei, Yuan Zhang & Xia Wu. (2024) Towards better video services: An EEG-based interpretable model for functional quality of experience evaluation. Displays 82, pages 102657.
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Vo Minh Sang & Truong Hong Vo Tuan Kiet. 2024. New Perspectives and Paradigms in Applied Economics and Business. New Perspectives and Paradigms in Applied Economics and Business 125 140 .

Chenn-Jung Huang, Kai-Wen Hu & Hao-Wen Cheng. (2023) An Adaptive Bandwidth Management Algorithm for Next-Generation Vehicular Networks. Sensors 23:18, pages 7767.
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