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Original Articles

Networking Capitalism: Network Construction and Control Effects In Direct Selling

Pages 165-184 | Published online: 12 Dec 2016

Keep up to date with the latest research on this topic with citation updates for this article.

Read on this site (7)

Jessica Pearce & Kristen Kahanek. (2023) A Content Analysis of the Stigma of Multilevel Marketing Participants on Reddit. Deviant Behavior 44:12, pages 1846-1868.
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Amada Armenta. (2023) Work and identity in direct selling: meaning from work and exploitation in an undocumented immigrant network. Journal of Ethnic and Migration Studies 0:0, pages 1-18.
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Jessica Pearce. (2023) Achieving motherhood: A qualitative analysis of MLM success stories online. Feminist Media Studies 0:0, pages 1-17.
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Lisa L. Beeler, Nawar N. Chaker, Prachi Gala & Alex R. Zablah. (2020) The divergent effects of organizational identification on salesperson and customer outcomes in a friend-selling context. Journal of Personal Selling & Sales Management 40:2, pages 95-113.
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Erynn Masi de Casanova. (2011) Multiplying Themselves: Women Cosmetics Sellers in Ecuador. Feminist Economics 17:2, pages 1-29.
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David Schweingruber. (2006) Success Through A Positive Mental Attitude?: The Role of Positive Thinking in Door-to-Door Sales. The Sociological Quarterly 47:1, pages 41-68.
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Articles from other publishers (14)

Caroline Glackin & Murat Adivar. (2023) Modeling independent sales representative performance: application of predictive analytics in direct selling for improved outcomes. Journal of Marketing Analytics 11:4, pages 613-628.
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Pihu Feng, Xin Lu, Zaiwu Gong & Duoyong Sun. (2021) A case study of the pyramid scheme in China based on communication network. Physica A: Statistical Mechanics and its Applications 565, pages 125548.
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Charlotte Bruckermann. (2021) Network marketing and state legitimacy in China: Regulating trust from physical workplaces to virtual spaces. Economic Anthropology 8:1, pages 86-101.
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Bonnie F. Canziani, Dianne H. B. Welsh & Veland Ramadani. (2019) Selling in Spanish and/or English: A study of Hispanic direct sellers. Thunderbird International Business Review 62:6, pages 707-720.
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Karina Becker. 2020. Gespannte Arbeits- und Geschlechterverhältnisse im Marktkapitalismus. Gespannte Arbeits- und Geschlechterverhältnisse im Marktkapitalismus 35 54 .
Claudia Groß & Dirk Vriens. (2017) The Role of the Distributor Network in the Persistence of Legal and Ethical Problems of Multi-level Marketing Companies. Journal of Business Ethics 156:2, pages 333-355.
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Karina Becker. 2019. Transformationen der Arbeitsgesellschaft. Transformationen der Arbeitsgesellschaft 133 151 .
Katie Rose SullivanHelen Delaney. (2016) A femininity that ‘giveth and taketh away’: The prosperity gospel and postfeminism in the neoliberal economy. Human Relations 70:7, pages 836-859.
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Patrick Poon, Gerald Albaum & Cheng-Yue Yin. (2017) Exploring risks, advantages and interpersonal trust in buyer-salesperson relationships in direct selling in a non-western country. International Journal of Retail & Distribution Management 45:3, pages 328-342.
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Charles B. Ragland, Lance Eliot Brouthers & Scott M. Widmier. (2015) Institutional theory and international market selection for direct selling. Marketing Intelligence & Planning 33:4, pages 538-555.
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Beth Eschenfelder. (2012) Exploring the Nature of Nonprofit Work Through Emotional Labor. Management Communication Quarterly 26:1, pages 173-178.
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Sanjay Srivastava. (2010) ‘Revolution forever’. Contributions to Indian Sociology 44:1-2, pages 103-128.
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Kent Grayson. (2018) Friendship versus Business in Marketing Relationships. Journal of Marketing 71:4, pages 121-139.
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Anne T. Coughlan. (2016) Join, Stay, Leave: A Study of Direct-Selling Distributors. SSRN Electronic Journal.
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