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Transportation Letters
The International Journal of Transportation Research
Volume 6, 2014 - Issue 2
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Original Articles

Applying data mining with a new model on customer relationship management systems: a case of airline industry in Taiwan

Wen-Yu ChiangDepartment of Air Transportation ManagementAletheia University, 70-11 Pei-Shi-Liao, Matou, Tainan 721, TaiwanCorrespondence[email protected]
Pages 89-97 | Received 09 Apr 2013, Accepted 18 Jan 2014, Published online: 13 Feb 2014

Citations (14)

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Read on this site (4)

Kürşat Yildiz & M. Türker Ahi. (2022) Innovative decision support model for construction supply chain performance management. Production Planning & Control 33:9-10, pages 894-906.
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Truc H. Le, Charles Arcodia, Margarida Abreu Novais & Anna Kralj. (2021) Proposing a systematic approach for integrating traditional research methods into machine learning in text analytics in tourism and hospitality. Current Issues in Tourism 24:12, pages 1640-1655.
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Wen-Yu Chiang. (2017) Discovering customer value for marketing systems: an empirical case study. International Journal of Production Research 55:17, pages 5157-5167.
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Wen-Yu Chiang. (2014) Mining high value travelers using a new model designed for online CRM systems: a case study in Taiwan. Aviation 18:3, pages 157-160.
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Articles from other publishers (10)

Angela Hsiang Ling Chen, Kuangnen Cheng & Wan-Ju Chang. (2023) Unravelling commuters' modal splitting behaviour in mass transportation service operation. Public Transport 15:3, pages 813-838.
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Subas Chandra Mahapatra & Raja Shekhar Bellamkonda. (2023) Higher expectations of passengers do really sense: Development and validation a multiple scale-FliQual for air transport service quality. Journal of Retailing and Consumer Services 70, pages 103162.
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Ching-Cheng Shen, Chien-Chi Yeh & Chun-Nan Lin. (2022) Using the perspective of business information technology technicians to explore how information technology affects business competitive advantage. Technological Forecasting and Social Change 184, pages 121973.
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Wen-Yu Chiang. (2020) Using a data-driven marketing strategy on customer relationship management: an empirical case of urban coffee shops in Taiwan. British Food Journal 123:4, pages 1610-1625.
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Hiu Fai Lee & Ming Jiang. 2021. Neural Computing for Advanced Applications. Neural Computing for Advanced Applications 211 226 .
Sahar Tahanisaz & Sajjad shokuhyar. (2020) Evaluation of passenger satisfaction with service quality: A consecutive method applied to the airline industry. Journal of Air Transport Management 83, pages 101764.
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Sinem Guney, Serhat Peker & Cigdem Turhan. (2020) A Combined Approach for Customer Profiling in Video on Demand Services Using Clustering and Association Rule Mining. IEEE Access 8, pages 84326-84335.
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Marcello Mariani, Rodolfo Baggio, Matthias Fuchs & Wolfram Höepken. (2018) Business intelligence and big data in hospitality and tourism: a systematic literature review. International Journal of Contemporary Hospitality Management 30:12, pages 3514-3554.
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MohammadReza DehghaniZadeh, Mohammad Fathian & MohammadReza Gholamian. (2016) LDcFR: A new model to determine value of airline passengers. Tourism and Hospitality Research 18:3, pages 357-366.
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Wen-Yu Chiang. (2017) Identifying high-value airlines customers for strategies of online marketing systems. Kybernetes 47:3, pages 525-538.
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