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Original Articles

Optimal Ideation-Evaluation Ratios

Pages 63-75 | Published online: 08 Jun 2010

Keep up to date with the latest research on this topic with citation updates for this article.

Read on this site (18)

Gerben Tolkamp, Bart Verwaeren, Tim Vriend, Aart-Jan Riekhoff & Bernard Nijstad. (2023) Creativity as It Unfolds: An Examination of Temporality in the Creative Process. Creativity Research Journal 0:0, pages 1-22.
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Souad Djelassi & Fanny Cambier. (2023) Creative crowdsourcing: understanding participation barriers and levers from a heterogeneous crowd perspective. Journal of Marketing Management 39:7-8, pages 585-614.
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James Lloyd-Cox, Alan Pickering & Joydeep Bhattacharya. (2022) Evaluating Creativity: How Idea Context and Rater Personality Affect Considerations of Novelty and Usefulness. Creativity Research Journal 34:4, pages 373-390.
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Jiantao Han, Haiying Long, Minggui Ge & Weiguo Pang. (2022) Perspective-Taking Feedback: A New Feedback Affecting Creativity. Creativity Research Journal 34:2, pages 228-243.
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Ruey-Yun Horng, Ching-Wen Wang, Yung-Chieh Yen, Chia-Ying Lu & Chien-Tao Li. (2021) A Behavioural Measure of Imagination Based on Conceptual Combination Theory. Creativity Research Journal 33:4, pages 376-387.
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Kristina Jaskyte, Rūta Butkevičienė, Lina Danusevičienė & Ramunė Jurkuvienė. (2020) Employees’ Attitudes and Values toward Creativity, Work Environment, and Job Satisfaction in Human Service Employees. Creativity Research Journal 32:4, pages 394-402.
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Tyler J. Mulhearn, Tristan McIntosh & Michael D. Mumford. (2020) Reflecting on the Past, Looking Towards the Future: The Effects of Case Analysis on Forecasting. Creativity Research Journal 32:3, pages 299-312.
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Justine Massu, Xavier Caroff, Hélène Souciet & Todd I Lubart. (2018) Managers’ Intention to Innovate in a Change Context: Examining the Role of Attitudes, Control and Support. Creativity Research Journal 30:4, pages 329-338.
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David R. de Buisonjé, Simone M. Ritter, Suze de Bruin, J. Marie-Louise ter Horst & Arne Meeldijk. (2017) Facilitating Creative Idea Selection: The Combined Effects of Self-Affirmation, Promotion Focus and Positive Affect. Creativity Research Journal 29:2, pages 174-181.
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Gabriela Goldschmidt. (2016) Linkographic Evidence for Concurrent Divergent and Convergent Thinking in Creative Design. Creativity Research Journal 28:2, pages 115-122.
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Paul T. Sowden, Andrew Pringle & Liane Gabora. (2015) The shifting sands of creative thinking: Connections to dual-process theory. Thinking & Reasoning 21:1, pages 40-60.
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MarkA. Runco & Selcuk Acar. (2012) Divergent Thinking as an Indicator of Creative Potential. Creativity Research Journal 24:1, pages 66-75.
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Jeou-Shyan Horng & Meng-Lei (Monica) Hu. (2009) The Creative Culinary Process: Constructing and Extending a Four-Component Model. Creativity Research Journal 21:4, pages 376-383.
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Hsen-Hsing Ma. (2009) The Effect Size of Variables Associated With Creativity: A Meta-Analysis. Creativity Research Journal 21:1, pages 30-42.
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Dennis R. Brophy. (2006) A Comparison of Individual and Group Efforts to Creatively Solve Contrasting Types of Problems. Creativity Research Journal 18:3, pages 293-315.
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Todd I. Lubart. (2001) Models of the Creative Process: Past, Present and Future. Creativity Research Journal 13:3-4, pages 295-308.
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. (1999) COMMENTARIES. Psychological Inquiry 10:3, pages 329-361.
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Dennis R. Brophy. (1998) Understanding, Measuring, and Enhancing Individual Creative Problem-Solving Efforts. Creativity Research Journal 11:2, pages 123-150.
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Articles from other publishers (54)

Richard L. Gruner & Damien Power. (2023) Conceptual wanderlust: How to develop creative supply chain theory with analogies. Journal of Supply Chain Management 59:4, pages 3-21.
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Jing Chen, Baoguo Shi, Qunlin Chen & Jiang Qiu. (2023) Comparisons of convergent thinking: A perspective informed by culture and neural mechanisms. Thinking Skills and Creativity 49, pages 101343.
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Ahmed M. Abdulla Alabbasi, Ahmed M. Alansari, Aseel AlSaleh, Abdel Halim Salem & Alaa Eldin A. Ayoub. (2023) Predictors of academic success among undergraduate medical programs: The roles of divergent and convergent thinking. Journal of Creativity 33:2, pages 100058.
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Jae Hwa Lee & Soyeon Lee. (2023) Relationships between physical environments and creativity: A scoping review. Thinking Skills and Creativity 48, pages 101276.
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Yawei Guo, Shengjie Lin, Zachary J. Williams, Yuntao Zeng & Lili Q. Cole Clark. (2023) Evaluative skill in the creative process: A cross-cultural study. Thinking Skills and Creativity 47, pages 101240.
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James Lloyd-Cox, Qunlin Chen & Roger E. Beaty. (2022) The time course of creativity: Multivariate classification of default and executive network contributions to creative cognition over time. Cortex 156, pages 90-105.
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Ori Amir, Konrad J. Utterback, Justin Lee, Kevin S. Lee, Suehyun Kwon, Dave M. Carroll & Alexandra Papoutsaki. (2022) The elephant in the room: attention to salient scene features increases with comedic expertise. Cognitive Processing 23:2, pages 203-215.
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Raphael Stange, Holger Schiele & Jörg Henseler. (2022) Advancing purchasing as a design science: Publication guidelines to shift towards more relevant purchasing research. Journal of Purchasing and Supply Management 28:1, pages 100750.
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John ReisJohn Reis. 2022. Advanced Design. Advanced Design 115 138 .
Roni Reiter-Palmon & Sanaa Ahmed. 2022. The Palgrave Encyclopedia of the Possible. The Palgrave Encyclopedia of the Possible 1367 1373 .
Ying Hu, Zhenzhen Ren, Xing Du, Lan Lan, Wenyan Yu & Shirao Yang. (2021) The shifting patterns based on six thinking hats and its relationship with design creativity. Thinking Skills and Creativity 42, pages 100946.
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Robert D. Mathews, Roger Wessel & Michael Goldsby. (2020) An Examination of the Effect of New Venture Ideation Exercises on Entrepreneurial Intentions. Entrepreneurship Education and Pedagogy 4:4, pages 637-665.
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Patrick Pollok, André Amft, Kathleen Diener, Dirk Lüttgens & Frank T. Piller. (2021) Knowledge diversity and team creativity: How hobbyists beat professional designers in creating novel board games. Research Policy 50:8, pages 104174.
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Ahmed M. Abdulla Alabbasi, Roni Reiter-Palmon, Zainab M. Sultan & Alaa Eldin A. Ayoub. (2021) Which Divergent Thinking Index Is More Associated With Problem Finding Ability? The Role of Flexibility and Task Nature. Frontiers in Psychology 12.
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Yu‐Chun Lai, Shu‐Ling Peng, Po‐Sheng Huang & Hsueh‐Chih Chen. (2020) The Impact of Affective States and Affective Shifts on Creative Ideation and Evaluation. The Journal of Creative Behavior 55:1, pages 130-144.
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Shujin Zhou, Junlong Luo, Tingting Yu, Dan Li, Yue Yin & Xiaochen Tang. (2020) Towards a neural model of creative evaluation in advertising: an electrophysiological study. Scientific Reports 10:1.
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Andreea N. Kiss, Dirk Libaers, Pamela S. Barr, Tang Wang & Miles A. Zachary. (2020) CEO cognitive flexibility, information search, and organizational ambidexterity. Strategic Management Journal 41:12, pages 2200-2233.
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Joseph R. Priester & Monique A. Fleming. 2020. Continuing to Broaden the Marketing Concept. Continuing to Broaden the Marketing Concept 193 222 .
Evgeniya Yu. Privodnova, Nina V. Volf & Gennady G. Knyazev. (2020) The Evaluation of Creative Ideas in Older and Younger Adults. Journal of Psychophysiology 34:1, pages 19-34.
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Selcuk Acar. 2020. Encyclopedia of Creativity. Encyclopedia of Creativity 83 89 .
Roni Reiter-Palmon & Vignesh R. Murugavel. 2020. Encyclopedia of Creativity. Encyclopedia of Creativity 389 393 .
Roni Reiter-Palmon & Sanaa Ahmed. 2020. The Palgrave Encyclopedia of the Possible. The Palgrave Encyclopedia of the Possible 1 6 .
Kirill G. Miroshnik & Olga V. Shcherbakova. (2019) The proportion and creativity of “old” and “new” ideas: Are they related to fluid intelligence?. Intelligence 76, pages 101384.
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Aubra C. Shepard, Elisabeth Morney & Sarah E. Sumners. (2019) Shaping Strömsö: Examining Elements in a Creative Process for the Design of New Television Content. Creativity. Theories – Research - Applications 6:1, pages 42-65.
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Robert A Cortes, Adam B Weinberger, Richard J Daker & Adam E Green. (2019) Re-examining prominent measures of divergent and convergent creativity. Current Opinion in Behavioral Sciences 27, pages 90-93.
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Mark A. Runco & Selcuk Acar. 2019. The Cambridge Handbook of Creativity. The Cambridge Handbook of Creativity 224 254 .
Tal Ivancovsky, Simone Shamay-Tsoory, Joo Lee, Hiroaki Morio & Jenny Kurman. (2019) A dual process model of generation and evaluation: A theoretical framework to examine cross-cultural differences in the creative process. Personality and Individual Differences 139, pages 60-68.
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Roni Reiter-Palmon & Salvatore Leone. (2018) Facilitating creativity in interdisciplinary design teams using cognitive processes: A review. Proceedings of the Institution of Mechanical Engineers, Part C: Journal of Mechanical Engineering Science 233:2, pages 385-394.
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Liane Gabora & Mike Unrau. 2019. Creativity Under Duress in Education?. Creativity Under Duress in Education? 137 154 .
Ahmed M. Abdulla & Bonnie Cramond. (2018) The Creative Problem Finding Hierarchy: A Suggested Model for Understanding Problem Finding. Creativity. Theories – Research - Applications 5:2, pages 197-229.
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Simone M. Ritter, Jens Abbing & Hein T. van Schie. (2018) Eye-Closure Enhances Creative Performance on Divergent and Convergent Creativity Tasks. Frontiers in Psychology 9.
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Georgi V. Georgiev & Danko D. Georgiev. (2018) Enhancing user creativity: Semantic measures for idea generation. Knowledge-Based Systems 151, pages 1-15.
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Logan M. Steele, Genevieve Johnson & Kelsey E. Medeiros. (2018) Looking beyond the generation of creative ideas: Confidence in evaluating ideas predicts creative outcomes. Personality and Individual Differences 125, pages 21-29.
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Todd Lubart. 2018. The Creative Process. The Creative Process 1 18 .
Eric F. Rietzschel & Simone M. Ritter. 2018. Individual Creativity in the Workplace. Individual Creativity in the Workplace 3 34 .
Yuxi Zhu, Simone M. Ritter, Barbara C.N. Müller & Ap Dijksterhuis. (2017) Creativity: Intuitive processing outperforms deliberative processing in creative idea selection. Journal of Experimental Social Psychology 73, pages 180-188.
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Maike Lex & Michael M. Gielnik. 2017. The Wiley Handbook of Entrepreneurship. The Wiley Handbook of Entrepreneurship 139 172 .
Mark A. Runco. 2017. Creative Contradictions in Education. Creative Contradictions in Education 75 87 .
Brice Corgnet, Antonio M. Espín & Roberto Hernán-González. (2016) Creativity and Cognitive Skills among Millennials: Thinking Too Much and Creating Too Little. Frontiers in Psychology 7.
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Saeed Abdullah, Mary Czerwinski, Gloria Mark & Paul Johns. (2016) Shining (blue) light on creative ability. Shining (blue) light on creative ability.
Jiajun Guo, Richard Gonzales & Anna E. Dilley. (2016) Creativity and Leadership in Organizations: A Literature Review. Creativity. Theories – Research - Applications 3:1, pages 127-151.
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Agnese Augello, Ignazio Infantino, Antonio Lieto, Giovanni Pilato, Riccardo Rizzo & Filippo Vella. (2016) Artwork creation by a cognitive architecture integrating computational creativity and dual process approaches. Biologically Inspired Cognitive Architectures 15, pages 74-86.
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Gianluca CarnabuciBálint Diószegi. (2015) Social Networks, Cognitive Style, and Innovative Performance: A Contingency Perspective. Academy of Management Journal 58:3, pages 881-905.
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Selcuk Acar & Mark A. Runco. 2012. Handbook of Organizational Creativity. Handbook of Organizational Creativity 115 139 .
Ethan P. Waples & Tamara L. Friedrich. (2011) Managing Creative Performance. Advances in Developing Human Resources 13:3, pages 366-385.
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Todd Lubart. 2010. The Psychology of Creative Writing. The Psychology of Creative Writing 149 165 .
Hao-Chuan Wang, Chun-Yen Chang & Tsai-Yen Li. (2008) Assessing creative problem-solving with automated text grading. Computers & Education 51:4, pages 1450-1466.
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Suhyun Hwang, Sueyeon Kim & Jinwoo Kim. (2008) Toward the development of multi-dimensional index for creative management. Toward the development of multi-dimensional index for creative management.
Roni Reiter-Palmon, Anne E. Herman & Francis J. Yammarino. 2007. Multi-Level Issues in Creativity and Innovation. Multi-Level Issues in Creativity and Innovation 203 267 .
Devin Lonergan, Ginamarie Scott & Michael Mumford. (2004) Evaluative Aspects of Creative Thought: Effects of Appraisal and Revision Standards. Creativity Research Journal 16:2, pages 231-246.
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Roni Reiter-Palmon & Jody J. Illies. (2004) Leadership and creativity: Understanding leadership from a creative problem-solving perspective. The Leadership Quarterly 15:1, pages 55-77.
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Maria M. Clapham. 2003. The International Handbook on Innovation. The International Handbook on Innovation 366 376 .
Min Basadur. 2001. Decision Making: Social and Creative Dimensions. Decision Making: Social and Creative Dimensions 53 88 .
Michael D Mumford. (2000) Managing Creative People: Strategies and Tactics for Innovation. Human Resource Management Review 10:3, pages 313-351.
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