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Journal of Mass Media Ethics
Exploring Questions of Media Morality
Volume 20, 2005 - Issue 4
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Original Articles

Moral Fables of Public Relations Practice: The Tylenol and Exxon Valdez Cases

John J. Pauly
&
Liese L. Hutchison
Pages 231-249 | Published online: 17 Nov 2009

Citations (15)

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Read on this site (5)

PeterM. Smudde & JeffreyL. Courtright. (2013) Genre and Postemergency Contexts: The Nexus of Strategic Communications. Journal of Promotion Management 19:1, pages 114-137.
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Brooke Fisher Liu & Donnalyn Pompper. (2012) The crisis with no name: Defining the interplay of culture, ethnicity, and race on organizational issues and media outcomes. Journal of Applied Communication Research 40:2, pages 127-146.
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Jeffrey L. Courtright & Peter M. Smudde. (2009) Recall Communications: Discourse Genres, Symbolic Charging, and Message Design. International Journal of Strategic Communication 4:1, pages 58-74.
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Maria de Fatima Oliveira & Priscilla Murphy. (2009) The Leader as the Face of a Crisis: Philip Morris' CEO's Speeches During the 1990s. Journal of Public Relations Research 21:4, pages 361-380.
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Michael Bugeja. (2007) Making Whole: The Ethics of Correction. Journal of Mass Media Ethics 22:1, pages 49-65.
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Articles from other publishers (10)

LaShonda L. Eaddy. 2022. The Handbook of Crisis Communication. The Handbook of Crisis Communication 459 469 .
Víctor Mercader, Esthela Galván-Vela, Rafael Ravina-Ripoll & Cristina Raluca Gh. Popescu. (2021) A Focus on Ethical Value under the Vision of Leadership, Teamwork, Effective Communication and Productivity. Journal of Risk and Financial Management 14:11, pages 522.
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Ali R. Chaudhary. (2020) Ascriptive Organizational Stigma and the Constraining of Pakistani Immigrant Organizations. International Migration Review 55:1, pages 84-107.
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Ana Tkalac Verčič, Dejan Verčič & W. Timothy Coombs. (2019) Convergence of crisis response strategy and source credibility: Who can you trust?. Journal of Contingencies and Crisis Management 27:1, pages 28-37.
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Daniel Laufer, Tony C. Garrett & Bo Ning. (2018) The Moderating Role of Power Distance on the Reaction of Consumers to the CEO as a Spokesperson During a Product Harm Crisis: Insights From China and South Korea. Journal of International Management 24:3, pages 215-221.
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Ben Gilbert, Alexander James & Jason F. Shogren. (2018) Corporate apology for environmental damage. Journal of Risk and Uncertainty 56:1, pages 51-81.
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Allan Bonner. 2016. Disaster Forensics. Disaster Forensics 83 129 .
Ricard W. Jensen. 2015. An Integrated Approach to Environmental Management. An Integrated Approach to Environmental Management 277 288 .
Marela Lucero, Alywin Tan Teng Kwang & Augustine Pang. (2009) Crisis leadership: when should the CEO step up?. Corporate Communications: An International Journal 14:3, pages 234-248.
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Tony Jaques. (2008) A case study approach to issue and crisis management. Journal of Communication Management 12:3, pages 192-203.
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