Advanced search
Publication Cover
Health Marketing Quarterly Volume 22, 2004 - Issue 2
Submit an article Journal homepage
95
Views
18
CrossRef citations to date
0
Altmetric
Original Articles

Relationship Marketing and Disadvantaged Health Care Segments

Using Internal Marketing to Improve the Vocational Rehabilitation Process

James W. PeltierCollege of Business & Economics, University of Wisconsin-Whitewater, 800 West Main Street, Whitewater, WI, 53190-1790, USA,
, PhD &
Carol ScovottiCollege of Business & Economics, University of Wisconsin-Whitewater, 800 West Main Street, Whitewater, WI, 53190-1790, USA,
, DPS
Pages 69-90 | Received 03 Nov 2004, Accepted 14 Nov 2004, Published online: 25 Sep 2008

Citations (18)

Keep up to date with the latest research on this topic with citation updates for this article.

Subscribe to citation updates

Read on this site (6)

Ewa Krolikowska, Sven Kuenzel & Alastair M. Morrison. (2020) The ties that bind: an attachment theory perspective of social bonds in tourism. Current Issues in Tourism 23:22, pages 2839-2865.
Read now
Mesay Sata Shanka & Arnt Buvik. (2019) When Does Relational Exchange Matters? Social Bond, Trust and Satisfaction. Journal of Business-to-Business Marketing 26:1, pages 57-74.
Read now
Tammy Neal Crutchfield & RobertM. Morgan. (2010) Building Long-Term Patient–Physician Relationships. Health Marketing Quarterly 27:3, pages 215-243.
Read now
Amanda Helm, James W. Peltier & Carol Scovotti. (2006) Understanding the Antecedents to Recruiting Foster Care and Adoptive Parents: A Comparison of White and African-American Families. Health Marketing Quarterly 23:4, pages 109-129.
Read now
James W. Peltier, Lucille Pointer & John A. Schibrowsky. (2006) Internal Marketing and the Antecedents of Nurse Satisfaction and Loyalty. Health Marketing Quarterly 23:4, pages 75-108.
Read now
Carol Scovotti Dps & James W. Peltier. (2005) Participant Satisfaction with the Vocational Rehabilitation Process. Health Marketing Quarterly 22:4, pages 3-26.
Read now

Articles from other publishers (12)

Nikhita Tuli, Ritu Srivastava & Harish Kumar. (2023) Navigating services for consumers with disabilities: a comprehensive review and conceptual framework. Journal of Services Marketing 37:9, pages 1132-1150.
Crossref
Emi Moriuchi. (2023) Bridging social marketing and technology in the disability field: an empirical study on the role of cybernetic avatar and social inclusion. Journal of Social Marketing 13:2, pages 218-240.
Crossref
Gordon Bowen & Atul Sethi. 2022. Research Anthology on Business Aspects of Cybersecurity. Research Anthology on Business Aspects of Cybersecurity 376 395 .
Jose Manuel Gil Guzman, Asuncion Hernandez-Fernandez & Pedro Canales-Ronda. (2021) Bringing social marketing closer to the disability field. Journal of Social Marketing 11:4, pages 321-341.
Crossref
Gordon Bowen & Atul Sethi. 2020. Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer. Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer 135 154 .
Noel A. Ysasi, Lebogang Tiro, Matthew E. Sprong & Byung Jin Kim. 2018. Disability and Vocational Rehabilitation in Rural Settings. Disability and Vocational Rehabilitation in Rural Settings 545 552 .
Guillermo Bermúdez-González, Innan Sasaki & Dolores Tous-Zamora. (2016) Understanding the impact of internal marketing practices on both employees ' and managers ' organizational commitment in elderly care homes. Journal of Service Theory and Practice 26:1, pages 28-49.
Crossref
Yu-Ting Huang & Sharyn Rundle-Thiele. (2015) A holistic management tool for measuring internal marketing activities. Journal of Services Marketing 29:6/7, pages 571-584.
Crossref
Yu-Ting Huang & Sharyn Rundle-Thiele. (2014) The moderating effect of cultural congruence on the internal marketing practice and employee satisfaction relationship: An empirical examination of Australian and Taiwanese born tourism employees. Tourism Management 42, pages 196-206.
Crossref
Jin-An Huang, Rhay-Hung Weng, Chi-Shiun Lai & Jer-San Hu. (2012) Perceptual Market Orientation Gap and Its Impact on Relationship Quality and Patient Loyalty. Evaluation & the Health Professions 36:2, pages 204-227.
Crossref
A.M. D’Alessandro, J.W. Peltier & J.E. Phelps. (2008) Increasing Organ Donations After Cardiac Death by Increasing DCD Support Among Health Care Professionals: A Case Report. American Journal of Transplantation 8:4, pages 897-904.
Crossref
Asunción Beerli-Palacio, Josefa D. Martín-Santana & Miquel Porta. (2008) El marketing como herramienta para incrementar la eficacia de los planes de salud pública. Informe SESPAS 2008. Gaceta Sanitaria 22, pages 27-36.
Crossref

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Order Reprints Request Corporate Permissions

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

Request Academic Permissions

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.

Related research

People also read lists articles that other readers of this article have read.

Recommended articles lists articles that we recommend and is powered by our AI driven recommendation engine.

Cited by lists all citing articles based on Crossref citations.
Articles with the Crossref icon will open in a new tab.