Advanced search
Publication Cover
Journal of Food Products Marketing Volume 8, 2002 - Issue 1
Submit an article Journal homepage
163
Views
12
CrossRef citations to date
0
Altmetric
Original Articles

Predicting Consumer Willingness-to-Purchase Value-Added Products at Direct Agricultural Markets

Ramu Govindasamy Department of Agricultural, Food and Resource Economics, Rutgers University, Cook College, 55 Dudley Road, New Brunswick, NJ, 08901-8520, USA
,
John Italia Merrill Lynch Client Marketing and Strategy
,
Marta Zurbriggen Department of Agricultural, Food and Resource Economics, Rutgers University, Cook College, 55 Dudley Road, New Brunswick, NJ, 08901-8520, USA
&
Ferdaus Hossain Department of Agricultural, Food and Resource Economics, Rutgers University, Cook College, 55 Dudley Road, New Brunswick, NJ, 08901-8520, USA
Pages 1-15 | Published online: 08 Sep 2008

Citations (12)

Keep up to date with the latest research on this topic with citation updates for this article.

Subscribe to citation updates

Read on this site (2)

Francisco J. Abelló, Marco A. Palma, Mark L. Waller & David P. Anderson. (2014) Evaluating the Factors Influencing the Number of Visits to Farmers’ Markets. Journal of Food Products Marketing 20:1, pages 17-35.
Read now
Riccardo Vecchio. (2011) Italian and United States Farmers' Markets: Similarities, Differences and Potential Developments. Journal of Food Products Marketing 17:2-3, pages 386-406.
Read now

Articles from other publishers (10)

Sun-Hwa Kim & Wan-Yuan Kuo. (2022) The Role of Beliefs, Pride, and Perceived Barriers in Decision-Making Regarding Purchasing Value-Added Pulse Products among US Consumers. Foods 11:6, pages 824.
Crossref
Virginia Quick, Lauren Errickson, Graham Bastian, Grace Chang, Sarah Davis, Anthony Capece & Ethan Schoolman. (2022) Preserving farm freshness: Consumer preferences for local value-added products at urban farmers markets. Journal of Agriculture, Food Systems, and Community Development, pages 1-22.
Crossref
Fatih ARICI. (2019) Üretici, tüketici ve sürdürülebilirliği açısından üretici pazarı değerlendirmesi: Yalova köylü üretici pazarıEvaluation of farmers’ market in terms of producer, consumer and sustainability: Yalova Farmers’ Market. Türk Coğrafya Dergisi:72, pages 34-44.
Crossref
Alessandro Bonanno, Joshua Berning & Hamideh Etemaadnia. (2017) Farmers Market Locations and Their Determinants: An Empirical Analysis in New England. Agricultural and Resource Economics Review 46:3, pages 479-506.
Crossref
Claudia Bazzani, Daniele Asioli, Maurizio Canavari & Elisabetta Gozzoli. (2017) Consumer perceptions and attitudes towards Farmers' Markets: the case of a Slow Food "Earth Market"®. ECONOMIA AGRO-ALIMENTARE:3, pages 283-302.
Crossref
Darcy A. Freedman, Nicole Vaudrin, Christine Schneider, Erika Trapl, Punam Ohri-Vachaspati, Morgan Taggart, M. Ariel Cascio, Colleen Walsh & Susan Flocke. (2016) Systematic Review of Factors Influencing Farmers’ Market Use Overall and among Low-Income Populations. Journal of the Academy of Nutrition and Dietetics 116:7, pages 1136-1155.
Crossref
Georges Giraud. 2015. Creating and Delivering Value in Marketing. Creating and Delivering Value in Marketing 83 88 .
Francesco Bimbo, Rosaria Viscecchia & Gianluca Nardone. (2013) L'effetto della "filiera corta" sul livello di obesità in Italia. ECONOMIA AGRO-ALIMENTARE:2, pages 97-110.
Crossref
Craig A. Bond, Dawn Thilmany & Jennifer Keeling Bond. (2008) Understanding consumer interest in product and process‐based attributes for fresh produce. Agribusiness 24:2, pages 231-252.
Crossref
Alan R. Hunt. (2007) Consumer interactions and influences on farmers' market vendors. Renewable Agriculture and Food Systems 22:1, pages 54-66.
Crossref

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Order Reprints Request Corporate Permissions

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

Request Academic Permissions

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.

Related research

People also read lists articles that other readers of this article have read.

Recommended articles lists articles that we recommend and is powered by our AI driven recommendation engine.

Cited by lists all citing articles based on Crossref citations.
Articles with the Crossref icon will open in a new tab.