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Original Articles

Construction of Preferred Product Profiles and Product Differentiation

Choice Modeling (CM) of Beef Quality Factors

Pages 85-97 | Published online: 08 Sep 2008

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Efstratios Loizou, Anastasios Michailidis & Fotios Chatzitheodoridis. (2013) Investigating the drivers that influence the adoption of differentiated food products. British Food Journal 115:7, pages 917-935.
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