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Journal of Nonprofit & Public Sector Marketing Volume 16, 2006 - Issue 1-2
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Original Articles

Aspects of Market Orientation of English and Welsh Charities

Tamsin Seymour School of Management, University of Surrey, Guildford, Surrey, GU2 7XH, UK
,
David Gilbert School of Management, University of Surrey, Guildford, Surrey, GU2 7XH, UK E-mail: [email protected]
&
Ailsa Kolsaker School of Management, University of Surrey, Guildford, Surrey, GU2 7XH, UK
Pages 151-169 | Published online: 08 Sep 2008

Citations (7)

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Read on this site (3)

Paul Chad, Elias Kyriazis & Judy Motion. (2013) Development of a Market Orientation Research Agenda for the Nonprofit Sector. Journal of Nonprofit & Public Sector Marketing 25:1, pages 1-27.
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Pratik Modi. (2012) Measuring market orientation in nonprofit organizations. Journal of Strategic Marketing 20:5, pages 447-460.
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Pratik Modi. (2012) Market orientation in nonprofit organizations: innovativeness, resource scarcity, and performance. Journal of Strategic Marketing 20:1, pages 55-67.
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Articles from other publishers (4)

Daisy Lee & Peggy M. L. Ng. (2020) The role of organizational culture, capabilities, and adoption of e‐marketing on nonprofits' organizational performance . Journal of Philanthropy and Marketing 26:2.
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Erica Brady, Jan Brace‐Govan, Linda Brennan & Jodie Conduit. (2010) Market orientation and marketing in nonprofit organizations. Indications for fundraising from Victoria. International Journal of Nonprofit and Voluntary Sector Marketing 16:1, pages 84-98.
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Izabela Kowalik. (2011) Market orientation and its antecedents in the Polish local governments. International Journal of Public Sector Management 24:1, pages 57-79.
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Camarero Carmen & Garrido María José. (2008) The role of technological and organizational innovation in the relation between market orientation and performance in cultural organizations. European Journal of Innovation Management 11:3, pages 413-434.
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