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Journal of Hospitality & Leisure Marketing Volume 10, 2003 - Issue 1-2
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Original Articles

An Examination of the Relationships Established Between a Whitewater Rafting Provider and Its Male and Female Customers

Duarte B. Morais PhD Pennsylvania State University's School of Hotel, Restaurant and Recreation Management, 228 Mateer Building, University Park, M., PA, 16802-1307 E-mail: [email protected]
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Traci Zillifro MA Pennsylvania State University's School of Hotel, Restaurant and Recreation Management
Pages 137-150 | Published online: 12 Oct 2008

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Read on this site (4)

Hannah Clinch & Viachaslau Filimonau. (2017) Instructors’ Perspectives on Risk Management within Adventure Tourism. Tourism Planning & Development 14:2, pages 220-239.
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Issahaku Adam. (2014) Gendered perspectives of leisure patterns and constraints of university students in Ghana. Leisure/Loisir 38:2, pages 181-198.
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Hui (Jimmy) Xie, CarlaA. Costa & DuarteB. Morais. (2008) Gender Differences in Rural Tourists' Motivation and Activity Participation. Journal of Hospitality & Leisure Marketing 16:4, pages 368-384.
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Traci Zillifro & DuarteB. Morais. (2004) Building Customer Trust and Relationship Commitment to a Nature-Based Tourism Provider: The Role of Information Investments. Journal of Hospitality & Leisure Marketing 11:2-3, pages 159-172.
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Articles from other publishers (4)

Rodoula Tsiotsou & Vanessa Ratten. (2010) Future research directions in tourism marketing. Marketing Intelligence & Planning 28:4, pages 533-544.
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Haemoon Oh, Byeong-Yong Kim & Jee Hye Shin. 2006. Progress in Tourism Marketing. Progress in Tourism Marketing 1 27 .
Haemoon Oh, Byeong-Yong Kim & Jee-Hye Shin. (2004) Hospitality and tourism marketing: recent developments in research and future directions. International Journal of Hospitality Management 23:5, pages 425-447.
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Anna S. Mattila. (2004) Consumer behavior research in hospitality and tourism journals. International Journal of Hospitality Management 23:5, pages 449-457.
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