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Journal of Business Economics and Management Volume 15, 2014 - Issue 3
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Original Articles

An integrated model for extending brand based on fuzzy ARAS and ANP methods

Mahmoud ZamaniYoung Researchers Club, Central Tehran Branch, Islamic Azad University, Teheran, Iran. E-mails: [email protected]; [email protected]View further author information
,
Arefeh RabbaniYoung Researchers Club, Central Tehran Branch, Islamic Azad University, Teheran, Iran. E-mails: [email protected]; [email protected]View further author information
,
Abdolreza Yazdani-ChamziniYoung Researchers Club, South Tehran Branch, Islamic Azad University, Teheran, Iran. E-mail: [email protected]View further author information
&
Zenonas TurskisDepartment of Construction Technology and Management, Faculty of Civil Engineering, Vilnius Gediminas Technical University, Sauletekio al. 11, LT-10223Vilnius, LithuaniaCorrespondence[email protected]
View further author information
Pages 403-423 | Received 06 Nov 2013, Accepted 09 May 2014, Published online: 08 Jul 2014

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Thi Minh Hang Nguyen, V. P. Nguyen & D. T. Nguyen. (2022) A new hybrid Pythagorean fuzzy AHP and COCOSO MCDM based approach by adopting artificial intelligence technologies. Journal of Experimental & Theoretical Artificial Intelligence 0:0, pages 1-27.
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Articles from other publishers (33)

Oana Panazan, Catalin Gheorghe & Gavrila Calefariu. (2023) Relocation trends determined by increasing risks in Eastern Europe: An ANP-TOPSIS approach. Human Systems Management 42:3, pages 337-350.
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Ulviye Polat. (2022) Classifying environmental significance levels of production‐oriented operational activities with F‐ARAS and F‐MOORA methods. Integrated Environmental Assessment and Management 19:3, pages 763-774.
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Sina Salimian, Seyed Meysam Mousavi, Laura Tupenaite & Jurgita Antucheviciene. (2023) An Integrated Multi-Criteria Decision Model to Select Sustainable Construction Projects under Intuitionistic Fuzzy Conditions. Buildings 13:4, pages 848.
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Liying Yu, Haijie Fang, Yuan Rong, Jingye Min & Yuanzhi Xing. (2023) A Novel Picture Fuzzy Set-Based Decision Approach for Consumer Trust Project Risk Assessment. Systems 11:3, pages 160.
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Phuoc Van Nguyen. (2023) An Integrated and Comprehensive Fuzzy Multi-Criteria Model for Electronic Wallet Selection. Computers, Materials & Continua 74:1, pages 2279-2301.
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Kurinjimalar RamuMissMiss, M RamachandranMrMr & Ashwini MuruganMissMiss. (2022) Analysis of Autonomous Maintenance Activities Using FUZZY ARAS Method. Journal on Electronic and Automation Engineering 1:1, pages 35-46.
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S SureshMrMr, M RamachandranProfProf & Sathiyaraj ChinnasamyMrMr. (2022) Evaluation of Unreliable Retrial G-queue Using Fuzzy ARAS Method. Data Analytics and Artificial Intelligence 2:2, pages 97-108.
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Arunodaya Raj Mishra, Ayushi Chandel & Parvaneh Saeidi. (2021) Low-carbon tourism strategy evaluation and selection using interval-valued intuitionistic fuzzy additive ratio assessment approach based on similarity measures. Environment, Development and Sustainability 24:5, pages 7236-7282.
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Seyed Morteza Hatefi, Hamideh Asadi, Gholamreza Shams, Jolanta Tamošaitienė & Zenonas Turskis. (2021) Model for the Sustainable Material Selection by Applying Integrated Dempster-Shafer Evidence Theory and Additive Ratio Assessment (ARAS) Method. Sustainability 13:18, pages 10438.
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Muhammet Deveci, Nuh Erdogan, Umit Cali, Joseph Stekli & Shuya Zhong. (2021) Type-2 neutrosophic number based multi-attributive border approximation area comparison (MABAC) approach for offshore wind farm site selection in USA. Engineering Applications of Artificial Intelligence 103, pages 104311.
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Nana Liu & Zeshui Xu. (2021) An overview of ARAS method: Theory development, application extension, and future challenge. International Journal of Intelligent Systems 36:7, pages 3524-3565.
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Sait Gül. (2021) Extending ARAS with Integration of Objective Attribute Weighting under Spherical Fuzzy Environment. International Journal of Information Technology & Decision Making 20:03, pages 1011-1036.
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Selman Karagöz, Muhammet Deveci, Vladimir Simic & Nezir Aydin. (2021) Interval type-2 Fuzzy ARAS method for recycling facility location problems. Applied Soft Computing 102, pages 107107.
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Huai-Wei Lo, Chao-Che Hsu, Chun-Nen Huang & James J. H. Liou. (2021) An ITARA-TOPSIS Based Integrated Assessment Model to Identify Potential Product and System Risks. Mathematics 9:3, pages 239.
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Reza Rostamzadeh, Ahmad Esmaeili, Henrikas Sivilevičius & Hossein Bodaghi Khajeh Nobard. (2021) A FUZZY DECISION-MAKING APPROACH FOR EVALUATION AND SELECTION OF THIRD PARTY REVERSE LOGISTICS PROVIDER USING FUZZY ARAS. Transport 35:6, pages 635-657.
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Stefan Jovčić, Vladimir Simić, Petr Průša & Momčilo Dobrodolac. (2020) Picture Fuzzy ARAS Method for Freight Distribution Concept Selection. Symmetry 12:7, pages 1062.
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Aslı Çalış Boyacı. (2020) Selection of eco-friendly cities in Turkey via a hybrid hesitant fuzzy decision making approach. Applied Soft Computing 89, pages 106090.
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Alptekin Ulutas. 2020. Theoretical and Applied Mathematics in International Business. Theoretical and Applied Mathematics in International Business 136 148 .
Jingzheng RenJingzheng Ren. 2020. Advanced Operations Management for Complex Systems Analysis. Advanced Operations Management for Complex Systems Analysis 57 78 .
Alptekin Ulutaş, Ayşe Topal & Rim Bakhat. (2019) An Application of Fuzzy Integrated Model in Green Supplier Selection. Mathematical Problems in Engineering 2019, pages 1-11.
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J. Heidary Dahooie, E.K. Zavadskas, H.R. Firoozfar, A.S. Vanaki, N. Mohammadi & W.K.M. Brauers. (2019) An improved fuzzy MULTIMOORA approach for multi-criteria decision making based on objective weighting method (CCSD) and its application to technological forecasting method selection. Engineering Applications of Artificial Intelligence 79, pages 114-128.
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Zhenfeng Wang, Guangyin Xu, Ruojue Lin, Heng Wang & Jingzheng Ren. (2019) Energy performance contracting, risk factors, and policy implications: Identification and analysis of risks based on the best-worst network method. Energy 170, pages 1-13.
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Suddiyas Nawaz & Yousaf Ali. (2018) Factors Affecting the Performance of Water Treatment Plants in Pakistan. Water Conservation Science and Engineering 3:3, pages 191-203.
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Gülçin Büyüközkan & Fethullah Göçer. (2018) An extension of ARAS methodology under Interval Valued Intuitionistic Fuzzy environment for Digital Supply Chain. Applied Soft Computing 69, pages 634-654.
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Aşır ÖZBEK. (2018) BİST’te İşlem Gören Faktoring Şirketlerinin Mali Yapılarının Çok Ölçütlü Karar Verme Yöntemleri İle Değerlendirilmesi. Yönetim ve Ekonomi Dergisi 25:1, pages 29-53.
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Javad Khazaei Pool, S. Mohammad Arabzad, Sobhan Asian, Milad Fahimi & Reza Verij Kazemi. (2018) Employing fuzzy ANP for ranking the personality of international brands in the sports shoe industry. Journal of Modelling in Management 13:1, pages 137-155.
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Jingzheng Ren, Marie Lützen & Hanna Barbara Rasmussen. 2018. Multi-Criteria Decision Making in Maritime Studies and Logistics. Multi-Criteria Decision Making in Maritime Studies and Logistics 79 103 .
Chao He, Quanguo Zhang, Jingzheng Ren & Zhaoling Li. (2017) Combined cooling heating and power systems: Sustainability assessment under uncertainties. Energy.
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Gulcin Buyukozkan & Fethullah Gocer. (2017) An extention of ARAS methodology based on interval valued intuitionistic fuzzy group decision making for digital supply chain. An extention of ARAS methodology based on interval valued intuitionistic fuzzy group decision making for digital supply chain.
Jolanta Tamošaitienė, Edmundas Kazimieras Zavadskas, Inga Šileikaitė & Zenonas Turskis. (2017) A Novel Hybrid MCDM Approach for Complicated Supply Chain Management Problems in Construction. Procedia Engineering 172, pages 1137-1145.
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Huu-Tho Nguyen, Siti Zawiah Md Dawal, Yusoff Nukman, Achmad P. Rifai & Hideki Aoyama. (2016) An Integrated MCDM Model for Conveyor Equipment Evaluation and Selection in an FMC Based on a Fuzzy AHP and Fuzzy ARAS in the Presence of Vagueness. PLOS ONE 11:4, pages e0153222.
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Abbas Mardani, Ahmad Jusoh & Edmundas Kazimieras Zavadskas. (2015) Fuzzy multiple criteria decision-making techniques and applications – Two decades review from 1994 to 2014. Expert Systems with Applications 42:8, pages 4126-4148.
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Jurgita Antucheviciene, Zdeněk Kala, Mohamed Marzouk & Egidijus Rytas Vaidogas. (2015) Solving Civil Engineering Problems by Means of Fuzzy and Stochastic MCDM Methods: Current State and Future Research. Mathematical Problems in Engineering 2015, pages 1-16.
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