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Major Article

Barriers to recruitment and retention of undergraduate men as college sexual assault prevention peer educators

, DrPH, , MPH, , MPH, , MPH, , PhDORCID Icon & , DrPH
Pages 1200-1207 | Received 05 May 2021, Accepted 25 Apr 2022, Published online: 27 May 2022
 

Abstract

Objective: Male allies play an important role in sexual assault prevention, yet many college sexual assault prevention programs struggle to recruit and retain men. This study aims to identify barriers to recruitment and retention of male sexual assault prevention peer educators. Participants: Seventeen undergraduate male student leaders participated in this study during summer 2018. Methods: Semi-structured phone interviews were conducted, recorded, and transcribed. Response data were thematically analyzed. Results: Barriers to recruitment include perceived gender norms and discomfort with the topic of sexual assault. Barriers to retention include male peer educators’ perception that women are resistant to men discussing sexual assault. Suggestions for improving recruitment and retention efforts are also identified. Conclusions: Recruitment and retention of male sexual assault prevention peer educators may require recruitment approaches that are tailored to men and programmatic changes that position men as allies in sexual assault prevention.

Conflict of interest disclosure

The authors have no conflicts of interest to report. The authors confirm that the research presented in this article met the ethical guidelines, including adherence to the legal requirements, of United States of America and received approval from the Institutional Review Board of University of Tennessee, Knoxville.

Funding

No funding was used to support this research and/or the preparation of the manuscript.

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