ABSTRACT
The purpose of this study is to understand the core values of students choosing to enter the airline ground crew internship. This study adopted the means-end chain theory and was conducted through one-on-one in-depth interviews with 40 students who were interns in the airline industry. The results showed that the two most important values of changing and enriching knowledge were self-growth and perceived achievement. The most significant motivational factors were the high aviation industry threshold, enhancement of skills, and self-growth. The results of this study could be provided to several universities to develop the basis for an airline industry internship program.
Disclosure statement
No potential conflict of interest was reported by the authors.