https://orcid.org/0000-0002-0479-1642
Figures & data
Figure 1. Summary of the proposed relationships among variables examined in the study.
Figure 2. Descriptions on company webpages varying safety-focused (vs. business-focused) language, and femininity-focused (vs. masculinity-focused) language.
Table 1. List of words and phrases used to convey the four language foci.
Table 2. Fixed effects estimates for multilevel model testing the safety-focused language × safety attitude interaction on organisational attractiveness.
Figure 3. Cross-level interaction effect between femininity-focused language and safety attitudes on organisation attractiveness in safety-focused companies (Hypothesis 2) and business-focused companies (Hypothesis 3).
Table 3. Fixed effects estimates for multilevel models testing the femininity-focused language × safety attitude interaction on organisational attractiveness.