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Rhetoric Society Quarterly Volume 36, 2006 - Issue 4
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Original Articles

Rhetorical Homologies in Walter Benjamin, The Ring, and Capital

Barry Brummett Department of Communication Studies, University of Texas-Austin, Austin, Texas, USACorrespondence[email protected]
Pages 449-469 | Published online: 23 Sep 2006
 
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Abstract

This article further develops a method of rhetorical homologies developed in some earlier work. A grand binary of the unique as opposed to copies is shown to underlie Walter Benjamin's classic essay “The Work of Art in an Age of Mechanical Reproduction”—people's experiences of capital as it relates to humanity—and popular experience of capital—and some recent texts in popular culture, principally the film The Ring. The homology occurring across those texts and experiences is manifested with different polarities of value so as to adapt to differing rhetorical needs.

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