A SWOT analysis of big data

ABSTRACT

This is the decade of data analytics and big data, but not everyone agrees with the definition of big data. Some researchers see it as the future of data analysis, while others consider it as hype and foresee its demise in the near future. No matter how it is defined, big data for the time being is having its glory moment. The most important distinguishing factor about big data is the analysis of vast amounts of data. The authors investigate big data and provide an analysis of this fast-growing topic.

KEYWORDS:

• Big data
• data analytics
• ethics and big data