ABSTRACT
This study investigates the dynamics of patent alliances, underscoring their strategic relevance for firms pursuing technological innovation and market leadership. We address the issue of opportunistic behaviour stemming from the contractual gaps in these alliances, proposing strategic measures to curtail such conduct and bolster alliance robustness. Utilising Evolutionary Game Theory (EGT), we conduct numerical simulations to analyze the motives for alliance formation, the efficacy of anti-opportunism strategies, and their influence on alliance durability. The study highlights how regulatory policies increase repercussions, fostering cooperative alliances. Our simulations, predicated on defined parameters such as the likelihood of detecting and sanctioning opportunistic actions, showcase how these factors shape the strategic decisions of alliance members. This study enriches the theoretical discourse on patent alliance management by integrating the EGT approach, shedding light on effective deterrents against opportunistic behaviour and mechanisms fostering alliance solidarity. We advocate for a synchronised approach that aligns stringent regulatory practices with corporate strategies to ensure the resilience and success of patent alliances, crucial for navigating the complexities of competitive technology markets and maintaining long-term alliance efficacy. This comprehensive strategy is essential for managing the intricacies of patent alliances and securing their long-term viability and productivity.
Acknowledgement
This study was supported by Key Research Base of Universities in Jiangsu Province for Philosophy and Social Science ‘Research Center for Green Development and Environmental Governance’
Disclosure statement
No potential conflict of interest was reported by the author(s).
Data availability statement
Data will be made available on request.
Additional information
Funding
Notes on contributors
Li Mingxing
Li Mingxing, is working as Associate professor in School of Management, Jiangsu University, Zhenjiang, Jiangsu 212013, P.R. China; He is also working in Research Center for Green Development and Environmental Governance, Jiangsu University, Zhenjiang, 212013, P.R. China; E-mail: [email protected]
Xiaomeng Chi
Xiaomeng Chi, is working in Engineering Management, Jiangsu University Cranfield Tech Futures Graduate Institute,Zhenjiang, 212013, P.R. China. Email:[email protected]. ORCID:0000-0001-9032-740X
Jialu Su
Jialu Su, School of Management, Jiangsu University, Zhenjiang 212013, P.R. China; E-mail: [email protected]. ORCID: 0000-0002-2231-3273.
Hongzheng Sun
Hongzheng Sun, School of Management, Jiangsu University, Zhenjiang, Jiangsu 212013, P.R. China; E-mail: [email protected]. ORCID:0000-0002-8709-9677
Oswin Aganda Anaba
Oswin Aganda Anaba, School of Management, Jiangsu University, Zhenjiang 212013, P.R., China; School of Applied Science and Arts, Bolgatanga Technical University, Sumbrungu, Upper East Region, Ghana E-mail: [email protected]. ORCID: 0000-0002-7879-7035
Asad Ullah Khan
Asad Ullah Khan, School of Management, Jiangsu University, Zhenjiang 212013, P.R., China.
Syed Usman Qadri
Syed Usman Qadri, School of Management, Jiangsu University, Zhenjiang 212013, P.R., China.