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The Journal of the Society of Architectural Historians, Australia and New Zealand
Volume 33, 2023 - Issue 2
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Research Articles

A Fleeting Glimpse? ‘Sweden’s Shop Window in Sydney’ - the Sweden at David Jones’ Exposition of 1954

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Figures & data

Figure 1. Composite view of the Cultural Exhibition designed by Gunnar Myrstrand in David Jones’ Art Gallery, June 1954. Photographer unknown. Courtesy Swedish Embassy in Australia.

Figure 1. Composite view of the Cultural Exhibition designed by Gunnar Myrstrand in David Jones’ Art Gallery, June 1954. Photographer unknown. Courtesy Swedish Embassy in Australia.

Figure 2. Display screen inside the entrance to David Jones’ Art Gallery. Designed by Gunnar Myrstrand. Photographer unknown. Courtesy Swedish Embassy in Australia.

Figure 2. Display screen inside the entrance to David Jones’ Art Gallery. Designed by Gunnar Myrstrand. Photographer unknown. Courtesy Swedish Embassy in Australia.

Figure 3. Detail of one of Myrstrand’s display tables at the “test” installation at Frey’s Warehouse in Stockholm, March 22, 1954. Composite timber tabletops, transparent acrylic corner supports and black “String” legs. Photographer Sune Sundahl. ArkDes, Stockholm. ARKM.1988-111 -16,331. Public domain.

Figure 3. Detail of one of Myrstrand’s display tables at the “test” installation at Frey’s Warehouse in Stockholm, March 22, 1954. Composite timber tabletops, transparent acrylic corner supports and black “String” legs. Photographer Sune Sundahl. ArkDes, Stockholm. ARKM.1988-111 -16,331. Public domain.

Figure 4. Overview of the “test” installation at Frey’s Warehouse in Stockholm, March 22, 1954, shows the lightness of Myrstrand’s design and floating qualities. Photographer Sune Sundahl. ArkDes, Stockholm. ARKM.1988-111 -16,332. Public domain.

Figure 4. Overview of the “test” installation at Frey’s Warehouse in Stockholm, March 22, 1954, shows the lightness of Myrstrand’s design and floating qualities. Photographer Sune Sundahl. ArkDes, Stockholm. ARKM.1988-111 -16,332. Public domain.

Figure 5. Myrstrand’s Interior VI of the Swedish Model Home in David Jones’ George Street store, June 1954. Furniture by Carl Axel Acking, Bertil Fridhagen and Axel Barsso for AB Svenska Möbelfabrikerna Bodafors. Fabrics by Susan Gröndal and Gun Rosén for Susan Gröndal Handtrycksverkstad Stockholm. Photographer unknown. Courtesy Swedish Embassy in Australia.

Figure 5. Myrstrand’s Interior VI of the Swedish Model Home in David Jones’ George Street store, June 1954. Furniture by Carl Axel Acking, Bertil Fridhagen and Axel Barsso for AB Svenska Möbelfabrikerna Bodafors. Fabrics by Susan Gröndal and Gun Rosén for Susan Gröndal Handtrycksverkstad Stockholm. Photographer unknown. Courtesy Swedish Embassy in Australia.

Figure 6. Myrstrand’s Interior I of the Swedish Model Home in David Jones’ George Street store, June 1954. Furniture designed by Karl Erik Eksellus for AB J.O.Carlssons Möbelindustri Vetlanda, fabrics by Tabergs Yllefabriks AB, Smalands Taberg and Mölnlycke Vafveri AB Göteborg. Photographer unknown. Courtesy Swedish Embassy in Australia.

Figure 6. Myrstrand’s Interior I of the Swedish Model Home in David Jones’ George Street store, June 1954. Furniture designed by Karl Erik Eksellus for AB J.O.Carlssons Möbelindustri Vetlanda, fabrics by Tabergs Yllefabriks AB, Smalands Taberg and Mölnlycke Vafveri AB Göteborg. Photographer unknown. Courtesy Swedish Embassy in Australia.

Figure 7. View of the “test” installation at Frey’s Warehouse in Stockholm, March 22, 1954, showing the combination of textiles, display furniture and ceramic objects. Photographer Sune Sundahl. ArkDes, Stockholm. ARKM.1988-111 -16,333. Public domain.

Figure 7. View of the “test” installation at Frey’s Warehouse in Stockholm, March 22, 1954, showing the combination of textiles, display furniture and ceramic objects. Photographer Sune Sundahl. ArkDes, Stockholm. ARKM.1988-111 -16,333. Public domain.

Figure 8. Gunnar Myrstrand demonstrating the assembly of the glass and acrylic showcases at the “test” exhibition at Frey’s Warehouse, Stockholm, March 22, 1954. From a series of photos included in an instruction book for the assembly in Sydney. Photographer Sune Sundahl. ArkDes, Stockholm. ARKM.1988-111 -16,346. Public domain.

Figure 8. Gunnar Myrstrand demonstrating the assembly of the glass and acrylic showcases at the “test” exhibition at Frey’s Warehouse, Stockholm, March 22, 1954. From a series of photos included in an instruction book for the assembly in Sydney. Photographer Sune Sundahl. ArkDes, Stockholm. ARKM.1988-111 -16,346. Public domain.