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Research Articles

Improving Trustworthiness of AI Solutions: A Qualitative Approach to Support Ethically-Grounded AI Design

, ORCID Icon &
Pages 1405-1422 | Received 24 Nov 2021, Accepted 24 Jun 2022, Published online: 13 Jul 2022

Figures & data

Figure 1. Our conceptual framework to achieve trustworthy AI. In our view, trustworthiness can and should be built from different perspectives on how AI ought to work. These perspectives should consider how people understand a system’s decision (Causability), and perceive the system’s (i) consequences (Utility), (ii) compliance with rights and responsibilities (Deontology), and (iii) alignment with values (Virtue ethics).

Figure 1. Our conceptual framework to achieve trustworthy AI. In our view, trustworthiness can and should be built from different perspectives on how AI ought to work. These perspectives should consider how people understand a system’s decision (Causability), and perceive the system’s (i) consequences (Utility), (ii) compliance with rights and responsibilities (Deontology), and (iii) alignment with values (Virtue ethics).

Figure 2. Core components and steps of our proposed assessment method.

Figure 2. Core components and steps of our proposed assessment method.

Figure 3. Example of a KnoMe profile. The screenshot includes a consultant description and a list of key competences. The list of contributed projects has been omitted for confidential purposes.

Figure 3. Example of a KnoMe profile. The screenshot includes a consultant description and a list of key competences. The list of contributed projects has been omitted for confidential purposes.

Figure 4. Siili Seeker “AI View.” Users can enter a description of a customer need in the top-left text area. The Seeker detected keywords are displayed in the top-right, while the list of matching consultants is shown in the bottom part of the screen.

Figure 4. Siili Seeker “AI View.” Users can enter a description of a customer need in the top-left text area. The Seeker detected keywords are displayed in the top-right, while the list of matching consultants is shown in the bottom part of the screen.

Figure 5. Siili Seeker “Regular view.” The screen displays the allocation status of matching consultants. The blue color indicates a project allocation.

Figure 5. Siili Seeker “Regular view.” The screen displays the allocation status of matching consultants. The blue color indicates a project allocation.

Figure 6. Detailed view of a consultant, in which project reservations (in yellow) or project allocations (in blue) are marked. For both cases, users can enter additional notes, and indicate a start and end date.

Figure 6. Detailed view of a consultant, in which project reservations (in yellow) or project allocations (in blue) are marked. For both cases, users can enter additional notes, and indicate a start and end date.

Table 1. Number of participants that answered each question set.