Is Willingness to Pay for Non-Consumptive Wildlife Watching Falling? Evidence From Three Rounds of the National Survey of Fishing, Hunting, and Wildlife-Associated Recreation

ABSTRACT

Since 1955, the United States Fish and Wildlife Service has conducted the National Survey of Fishing, Hunting, and Wildlife-Association Recreation (FHWAR) with the purpose of evaluating outdoor recreation. Using the socioeconomic, activity, and contingent valuation data collected from the last three rounds of this national survey (2001, 2006, 2011), econometric modeling demonstrates that variables such as age, income, gender, and type of land visited (public/private) explain variation in wildlife watching willingness to pay (WTP) and consumer surplus (CS). Although not having been fully investigated in the previous FHWAR contingent valuation literature, results suggest that distinguishing between in-state and out-of-state wildlife watching is important. Additionally, analyses indicate that CS for out-of-state wildlife watching along with CS and WTP for in-state wildlife watching are temporarily reliable. Given the study period overlaps the recent recession, this outcome suggests that welfare is stable across time and in the face of business cycles.

KEYWORDS:

• Consumer surplus
• contingent valuation
• National Survey of Fishing
• Hunting
• and Wildlife-Associated Recreation
• temporal reliability
• wildlife watching
• willingness to pay