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Abstract
The 19th Knesset dissolved itself on 8 December 2014. New elections were set for 17 March 2015. Polls taken immediately after the dissolution of the Knesset showed major public disaffection with Netanyahu. Yet in polls on hypothetical run-offs against other party leaders, Netanyahu was seen to win in all cases. Labour and Hatnuah ran together. So did four Arab parties. A new party, Kulanu, led by Moshe Kahlon, joined the contenders. Several parties held primaries. In the campaign, online videos played an increasingly important role. Polls during the final days and exit polls turned out to be unreliable. The Likud became the largest party in the 20th Knesset with 30 seats.