The coach bots are coming: exploring global coaches’ attitudes and responses to the threat of AI coaching

Figures & data

Table 1. Descriptive statistics and correlations for study variables.

	M	SD	1	2	3	4	5	6		7	8	9
Gender	0.33	0.57
Age	53.86	9.39	.10*
Supervision	0.83	0.42	−.01	.08
BIS_before	1.16	1.06	−.10*	−.10*	.01	(.82)
BAS_before	4.35	0.83	.10*	.10*	−.04	.46**	(.79)
BIS_after	1.99	1.43	−.10*	.00	−.05	.42**	−.26**		(.88)
BAS_after	3.11	1.30	−.13**	−.06	−.02	−.13**	.28**		−.39**	(.85)
Curiosity	3.64	1.63	.12*	.01	−.07	−.05	.23**		−.13**	.48**	(.93)
Opinion	3.20	1.41	.08	−.05	−.01	−.13*	.19**		−.40**	.51**	.65**	(.81)

Note. * p < .05 ** p < .01/ BIS = Behavioral Inhibition System/BAS = Behavioral Approach System/gender (female = 0, male = 1, non-binary/third gender = 2, not listed = 3, prefer to self-describe = 4)/Supervision (Yes = 1, No = 0, prefer not to say = 3).

Figure 1. The change of threat-related affective states from before to after mentioning AI coaching.

Note. ***p < .001. Vertical lines represent the respective standard errors. Age, gender, region, and continent had neither a direct nor interaction effect on the change in BIS and BAS.

Figure 2. The effect of threat-related affective states change on curiosity and opinion.

Note. As the threat evokes an increase in BIS and a decrease in BAS (see Figure 1), the present Figure depicts how this change affects curiosity and opinion. The lines represent the direction of the relationship and the dots depict the scattering around the lines.

Yellow: The light yellow line shows that the change in BIS did not influence the curiosity in AI coaching (no significant relationship). As shown by the dark yellow line, the change in BAS did affect the curiosity in AI coaching, signalling that the threat-related decrease in BAS led to a decrease in curiosity (positive relationship).

Green: The light green line depicts that the increase in BIS led to a more negative opinion of AI coaching (negative relationship). The dark green line shows that the decrease in BAS led to a more negative opinion of AI coaching (positive relationship).