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Articles

Residents' perceptions of tourism impacts in Guimarães (Portugal): a cluster analysis

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Pages 535-551 | Received 24 Jan 2012, Accepted 25 Jun 2012, Published online: 20 Jul 2012
 

Abstract

In this investigation, a cluster analysis was used to separate Guimarães (Portugal) residents into clusters according to their perceptions of the impacts of tourism development. This approach is uncommonly applied to Portugal data and is even rarer for world heritage sites. The world heritage designation is believed to make an area more attractive to tourists. The clustering procedure analysed 400 data observations from a Guimarães resident survey and revealed the existence of three clusters: the Sceptics, the Moderately Optimistic and the Enthusiasts. The results were consistent with the empirical literature's results, with the emergent nature of the destination found to be relevant. The fact that tourism is relatively recent in this destination has its major reflex in the devaluation by most of the residents of the negative impacts of tourism development.

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