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Research Article

How the perception of climate change impacts sustainable tourism: empirical evidence from Taiwan

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Received 02 Apr 2024, Accepted 21 Jul 2024, Published online: 04 Aug 2024
 

ABSTRACT

Drawing on protection motivation theory and resilience theory, this study develops a conceptual framework of perceived vulnerability, perceived threat severity, coping appraisal, psychological resilience and pro-environmental behavioural intention based on a sample of 1,079 tourists in Taiwan. The empirical findings indicated that both tourists’ perceived vulnerability and perceived threat severity were significantly related to their coping appraisal. Moreover, tourists’ coping appraisals were positively and significantly related to their psychological resilience, which positively and statistically impacted their pro-environmental behavioural intentions. Tourists’ coping appraisals and psychological resilience also played meditating roles in the proposed conceptual framework. These findings thus extend scientific knowledge by providing insights and implications for sustainable tourism that contribute to the literature.

Acknowledgments

We would like to thank the National Science and Technology Council of Republic of China (Taiwan).

Disclosure statement

No potential conflict of interest was reported by the author(s).

Additional information

Funding

This work was supported by Ministry of Science and Technology, Taiwan: [Grant Number MOST 111-2410-H-224-015-MY3].

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