Figures & data
Figure 1. Conceptual model of service interaction for value co-creation according to a service logic. Elaborated from Grönroos (Citation2012, 1528).
![Figure 1. Conceptual model of service interaction for value co-creation according to a service logic. Elaborated from Grönroos (Citation2012, 1528).](/cms/asset/a4bc3a7c-8e65-4850-8c79-383c1930075d/rpxm_a_1648698_f0001_b.gif)
Figure 2. An elaborated conceptual model of service interaction for value co-creation in the public sector, based on Grönroos (Citation2012).
![Figure 2. An elaborated conceptual model of service interaction for value co-creation in the public sector, based on Grönroos (Citation2012).](/cms/asset/691aadad-bfcd-4a4c-a833-6bd4372ccabe/rpxm_a_1648698_f0002_b.gif)