ABSTRACT
This article presents a case study of Bob Jones University (BJU), a fundamentalist Christian institution located in South Carolina that is known within the context of U.S. higher education for its conservatism on multiple levels. Our analysis traces the beliefs of the institution's founder and subsequent leaders, in addition to particular religious, cultural, and social influences, all of which shaped BJU's institutional policies, including the university's racial practices. We believe that BJU's policies can best be understood from the contexts of two primary influential forces: its Southern cultural heritage (specifically, the culture-of-honor that has existed within the Deep South of the United States) combined with its fundamentalist moorings. Although BJU's policies have historically differed markedly from other Christian institutions regarding racism, we believe that the present study may be helpful in illustrating important historical lessons that possess potential contemporary applications for higher education policy and prac-tices.