Acting on surprise: emotional response, multiple-channel information seeking and vaccination in the H1N1 flu epidemic

Figures & data

Table 1 Correlation matrix and descriptive statistics.

Key variables	1	2	3	4	5
1. Surprise	1
2. Multiple-channel information seeking	.44^*^*^*	1
3. Attitudes	.14	.24^*^*	1
4. Subjective norms	.06	.12	.51^*^*^*	1
5. Perceived behavioral control	− .02	.12	.08	.20^*^*	1
M	2.62	2.63	3.49	3.29	4.68
SD	1.51	1.67	1.23	1.43	1.30

Note: ^**p < .01, ^***p < .001.

Table 2 Relationship between surprise and multiple-channel information seeking.

	Model 1 (without covariates)		Model 2 (with covariates)
	β	p	β	p
Gender			.16	^*
Age			− .04
Surprise	.44	^*^*^*	.41	^*^*^*

Note: ^*p < .05, ^***p < .001.

Table 3 Relationships between multiple-channel information seeking and cognitive antecedents of the vaccination behavior.

	DV1: Attitudes		DV2: Subjective norms		DV3: Perceived behavioral control
	β	p	β	p	β	p
Model 1 (without covariates)
Multiple-channel information seeking	.24	^*^*	.12		.12
Model 2 (with covariates)
Gender	− .12		− .11		.07
Age	− .09		− .11		− .09
Multiple-channel information seeking	.27	^*^*^*	.14	^*	.09

Note: ^*p < .05, ^**p < .01, ^***p < .001.

Table 4 Relationships between TPB cognitive antecedents and the actual vaccination behavior.

	Model 1 (without covariates)		Model 2 (with covariates)
	Exp(B)	p	Exp(B)	P
Gender			.39
Age			1.51
Attitudes	1.86	^*^*	1.84	^*^*
Subjective norms	3.00	^*^*^*	3.52	^*^*^*
Perceived behavioral control	1.61	^*	1.88	^*^*

Note: ^*p < .05, ^**p < .01, ^***p < .001.

Figure 1 SEM results for the model examining the relationships between surprise, multiple-channel information seeking, and cognitive antecedents of the vaccination behavior. Note: ^*p < .05, ^**p < .01, ^***p < .001.