The mediating role of place identity in the relationship between residents’ perceptions of heritage tourism and place attachment: the Macau youth experience

Abstract

Ever since Macau became a World Heritage city, there is a growing body of research on Macau heritage tourism. However, the study on Macau residents’ place identity (PI) and place attachment (PA) amid heritage tourism development has yet to be explored. Owing to this, the current study explores the mediating role of PI on the relationship between heritage tourism perceptions and PA.

Keywords:

• heritage
• place identity
• place attachment

Notes on contributor

Louis Tze Ngai Vong holds a full-time teaching position at the Institute for Tourism Studies (IFT), Macau. He has a doctorate from the department of Geography at the University of Hong Kong.