Sourcing Practice in Local Media: Diversity and Media Shadows

Figures & data

Table 1. The sample of local and regional media represented in the study.

Type	Title
Ultralocal	Østhavet, Vesterålens Avis, Stjørdalens Blad, Fjelljom, Synste Møre, Gjesdalbuen, Fanaposten, Sande Avis, Vigga, Solungavisa, Eidsvoll Ullensaker Blad, Drangedalsposten
Local dailies	Rana Blad, Altaposten, Haugesunds Avis, Romsdal Budstikke, Fredrikstad Blad, Agderposten
Regional newspaper	Nordlys, Adresseavisen, Bergens Tidende, Fædrelandsvennen
Regional public broadcast	NRK Nordland, NRK Hedmark og Opland

Figure 1. Origin of content in local and regional media, by percentage.

Figure 2. Type of sources in local and regional newsrooms, by percentage.

Table 2. Sources in 24 different types of local and regional media in percentages.

Number of sources	NRK regional broadcast	Regional newspapers	Local dailies	Local weeklies	Total
0	0	6	7	8	7
1	37	36	49	53	49
2	28	27	26	23	25
3 or more	34	26	18	15	19
SUM N =	100 (183)	100(380)	100 (1426)	100 (1526)	100 (3515)

Table 3. Role of the main source in 24 local and regional media stories (by percentage).

Type of source	NRK regional broadcast	Regional newspaper	Local dailies	Local weeklies	Sum
Leader	21	25	26	28	26
Sports athlete or coach	16	29	23	12	18
Grassroots	14	11	13	15	14
Employed	12	7	7	9	8
Politician	9	7	8	11	9
NGO	2	1	4	9	6
Police and justice	11	7	7	5	6
Union representative	3	0	1	2	2
Denominations	1	1	0	1	1
PR/communications	0	2	0	1	1
Artist	3	7	5	6	5
Client/patient	4	1	0	0	1
Expert/scientists	5	2	3	1	2
Others	0	1	2	1	2
	100 (179)	100 (311)	100 (1138)	100 (1258)	100 (2886)