Examining Operating Efficiency of U.S. Hotels: A Window Data Envelopment Analysis Approach

ABSTRACT

Hotels with higher operating efficiency also record better financial performance. Measuring and comparing hotels’ operating efficiency provide a benchmarking tool for hoteliers. Using a window data envelopment analysis (DEA) approach, this study examines the operating efficiency of U.S. hotels with various types, geographic locations, sizes, and room rates from a dynamic perspective by analyzing the efficiency stability and trend from year 2007 to year 2014. According to hotels’ average trend operating efficiency score and most recent operating efficiency score calculated using PKF Trends data, we categorize hotels into four groups. The categories of hotels having the highest and lowest operating efficiency are identified and compared. Managerial implications of enhancing hotels’ operating efficiency are discussed.

经营效率较高的酒店同时具有较高的财务业绩。测量与比较酒店经营效率为酒店经营管理者提供了一个标杆工具。通过数据包络分析，运用动态分析方法，本文探讨了美国不同类型、地理位置、大小、房价的酒店从 2007 至 2014 年经营效率的稳定性与趋势。根据酒店平均运营效率趋势和最近的运营效率分数，通过 PKF Trends 数据，我们将酒店划分了四类。最高与最低运营效率的不同类别的酒店得以识别与比较。我们讨论了提高酒店经营管理效率的管理学的启示。

KEYWORDS:

• Benchmarking
• hotel industry
• operating efficiency
• window DEA