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ABSTRACT
In the following piece, Katy Guest brings her experience as literary editor of the Independent on Sunday to her analysis of authors’ proactive strategies for cultivating celebrity. But her observations also highlight the tensions that emerge between establishing a profile through accumulating sustained public attention and maintaining space, physically and psychologically, for creative work.
Disclosure statement
No potential conflict of interest was reported by the author.
Notes
1. All sales figures and Twitter followers accurate on 29 September 2015.
Additional information
Notes on contributors
Katy Guest
Katy Guest was the literary editor of the Independent on Sunday for seven years, during which time she has been a judge of Fiction Uncovered, Literary Death Match, the Political Book Awards and the Desmond Elliott Prize, spoken at the inaugural Shoreditch House Literary Salon and interviewed authors including Louis de Bernières, Judith Kerr and Will Young. She is a member of the Academy of the Folio Prize. Katy is a cheerleader for old-fashioned, paper books and believes that reports of their imminent demise are an exaggeration. She will read just about anything, except the latest rushed-to-print copycat of the last big publishing trend.