Abstract
Despite the common challenges posed by European market integration and liberalisation, the behaviour of telecommunications operators across Europe suggests a variety of modes of adjustment and paths to privatisation. The article examines the puzzle of divergent responses to liberalisation by OTE and Telecom Italia (TI), casting light on their distinct paths to privatisation and internationalisation. The cases are considered in the context of the Varieties of Capitalism frame, which challenges the perspective that global market integration will lead to convergence in strategies and structures. Thus, the article suggests that the observed differences are largely explained by the domestic actors' preferences, and to a much lesser extent attributed to the globalising forces of technological change and competition.
Acknowledgements
I wish to thank George Pagoulatos, Waltraud Schelkle, Marco Simoni and Mark Thatcher for their comments on earlier drafts. I also wish to express my gratitude to the two anonymous reviewers for their incisive comments, and to Kevin Featherstone, Christa van Wijnbergen, and Vassilis Monastiriotis for their comments and support. Any remaining errors are my own.
Disclosure statement
No potential conflict of interest was reported by the author.
Notes
30. “Converge or else: the future for the industry lies in the convergence of products and services” Business Europe (The Economist Intelligence Unit), 1 July 2004, 2.
40. “Siemens: a century of experience in transactions” Ethnos, 14 June 2008.
42. “Overview of OTE Group” Kathimerini, 26 September 2007.
43. “OTE jumps out of the ashes of the civil war” Kathimerini, 12 July 2008.
49. The same extension until January 2001 was also granted to Ireland and Portugal, see “Down to the Wire” Business Europe (The Economist Intelligence Unit), 24 September 1997, 4.
51. “Telecoms Liberalisation: Bear with me, please…” Eleftherotypia, 6 August 2001.
52. “2000–2009 The decade of telecoms' liberalisation” Weekly Telecom, Issue 48/2009, available at: http://www.weeklytelecom.gr/?action=newsletter&disp_issue=295 [Access date: 24/12/2013].
53. OTE, Annual Report, 2001, 23.
55. “The curse that haunts New Democracy: How did the Mitsotakis government fall” To Vima, 27 April 2008
57. “The chronology of privatisation of OTE”, OME-OTE, Unpublished Manuscript.
58. “The chronology of privatisation of OTE”.
59. “The chronology of privatisation of OTE”.
60. “The political adventure of OTE” To Vima, 20 April 2008.
61. “Minority Shareholder Rights” Capital.gr, 19 February 2008. Avalable from: http://www.capital.gr/law/articles.asp?id=452398 [Access date: 6/7/14]
62. “«No» to hostile takeover of OTE” To Vima, 28 September 2007.
63. “We are seeking transparency and proper corporate governance for OTE” Marfin Investment Group Press Release, 10 December 2007.
64. “«No» to hostile takeover of OTE” To Vima, 28 September 2007.
66. “OTE towards full privatization” Patris, 18 March 2008.
67. “Deutsche Telekom in €2.5bn Greek buy” Financial Times, 17 March 2008.
69. OTE, Annual Report, 2001, 10.
72. OTE, Annual Report, 2001, 56-59.
73. OTE, Annual Report, 2009, 9.
74. In fact, SIP stands for Società Idroelettrica Piemontese, the name of the company before becoming Società Italiana per l'Esercizio Telefonico.
82. Ibid., 302; CitationThatcher, Internationalisation and Economic Institutions, 193.
86. Telecom Italia, Annual Report, 2006, 42–43.
89. Walker, “Telecom Italia.”
94. “Italian banks win control of Telecom Italia” New York Times, 29 April 2007.
95. The author(s) thank one of the anonymous referees who raised this point.
97. Telecom Italia, Annual Report, 2000, 4.
98. The author(s) thank one of the anonymous referees who raised this point.
99. Telecom Italia, Annual Report, 2000, 62–68.
100. Telecom Italia, Annual Report, 2000, 62–68.
101. Telecom Italia, Annual Report, 2006, 6.
102. Telecom Italia, Annual Report, 2009, 37–41.
John, Richard. “Telecommunications.” Enterprise & Society 9, no. 3 (2008): 507–520. Millward, Robert. Private and Public Enterprise in Europe: Energy, Telecommunications and Transport 1830–1990. Cambridge: Cambridge University Press, 2005. Clifton, Judith, Daniel Díaz-Fuentes, and Julio Revuelta. “The Political Economy of Telecoms and Electricity Internationalization in the Single Market.” Journal of European Public Policy 17, no. 7 (2010): 988–1006. Schneider, Volker. “Institutional Reform in Telecommunications: The European Union in Transnational Policy Diffusion.” In Transforming Europe: Europeanization and Domestic Change, edited by M. Green Cowles, J. Caporaso, and T. Risse, 60–78. Ithaca, NY: Cornell University Press, 2001. Clifton, Judith, Francisco Comín, and Daniel Díaz-Fuentes. “Privatizing Public Enterprises in the European Union 1960–2002: Ideological, Pragmatic, Inevitable?” Journal of European Public Policy 13, no. 5 (2006): 736–756. Millward, Robert. Private and Public Enterprise in Europe: Energy, Telecommunications and Transport 1830–1990. Cambridge: Cambridge University Press, 2005. Alonso, Jose, Judith Clifton, Daniel Díaz-Fuentes, Marcos Fernandez-Gutierrez, and Julio Revuelta. “The Race for International Markets: Were Privatized Telecommunications More Successful than Their Public Counterparts?” International Review of Applied Economics 27, no. 2 (2013): 215–236. Jones, Geoffrey, and Peter Miskell. “European Integration and Corporate Restructuring: The Strategy of Unilever, c.1957–c.1990.” Economic History Review 58, no. 1 (2005): 113–139. Binda, Veronica, and Andrea Colli. “Changing Big Business in Italy and Spain, 1973–2003: Stragic Responses to a New Context.” Business History 53, no. 1 (2011): 14–39. Mahoney, James. “Comparative-Historical Methodology.” Annual Review of Sociology 30 (2004): 81–101. Millward, Robert. “Business and the State.” In The Oxford Handbook of Business History, edited by Geoffrey Jones and Jonathan Zeitlin, 529–557. New York: Oxford University Press, 2007. Jacoby, Sanford. The Embedded Corporation: Corporate Governance and Employment Relations in Japan and the United States. Princeton, NJ: Princeton University Press, 2005. Strange, Susan. “The Future of Global Capitalism; Or, Will Divergence Persist Forever?” In Political Economy of Modern Capitalism, edited by Colin Crouch and Wolfgang Streeck, 182–191. London: Sage, 1997. Dore, Ronald, William Lazonick, and Mary O'Sullivan. “Varieties of Capitalism in the Twentieth Century.” Oxford Review of Economic Policy 15, no. 4 (1999): 102–120. Rinaldi, Alberto, and Michelangelo Vasta. “The Italian Corporate Network After the ‘Golden Age’ (1972–1983): From Centrality to Marginalization of State-Owned Enterprises.” Enterprise & Society 13, no. 2 (2012): 378–413. King, Desmond, and Stewart Wood. “The Political Economy of Neoliberalism: Britain and the United States in the 1980s.” In Continuity and Change in Contemporary Capitalism, edited by Herbert Kitschelt, Peter Lange, Gary Marks, and John Stephens, 371–397. Cambridge: Cambridge University Press, 1999. Rubery, Jill. “The British Production Regime: A Societal-Specific System?” Economy and Society 23, no. 3 (1994): 335–354. Whitley, Richard. “US Capitalism: A Tarnished Model?” Academy of Management Perspectives 23, no. 2 (2009): 11–22. Sluyterman, Keetie, and Ben Wubs. “Multinationals and the Dutch Business System: The Cases of Royal Dutch Shell and Sara Lee.” Business History Review 84, no. 4 (2010): 799–822. Wilkins, Mira. “Multinational Enterprises and the Varieties of Capitalism.” Business History Review 84, no. 4 (2010): 638–645. Hall, Peter, and David Soskice. “An Introduction to Varieties of Capitalism.” In Varieties of Capitalism: Institutional Foundations of Comparative Advantage, edited by Peter Hall and David Soskice, 1–68. Oxford: Oxford University Press, 2001. Herrigel, Gary, and Jonathan Zeitlin. “Alternatives to Varieties of Capitalism.” Business History Review 84, no. 4 (2010): 667–674. Polanyi, Karl. The Great Transformation: The Political and Economic Origins of Our Time. 2nd ed. Boston, MA: Beacon Press, 2001. Zysman, John. “How Institutions Create Historically Rooted Trajectories of Growth.” Industrial and Corporate Change 3, no. 3 (1994): 243–283. Streeck, Wolfgang. “Beneficial Constraints: On the Economic Limits of Rational Voluntarism.” In Contemporary Capitalism: The Embeddedness of Institutions, edited by Joseph Rogers Hollingsworth and Robert Boyer, 197–218. Cambridge: Cambridge University Press, 1997. Hall, Peter, and David Soskice. “An Introduction to Varieties of Capitalism.” In Varieties of Capitalism: Institutional Foundations of Comparative Advantage, edited by Peter Hall and David Soskice, 1–68. Oxford: Oxford University Press, 2001. Börsch, Alexander. “What Happens after Privatization? Globalization, Corporate Governance and Adjustment at British Telecom and Deutsche Telekom.” Journal of European Public Policy 11, no. 4 (2004): 593–612. Thatcher, Mark. Internationalisation and Economic Institutions. Oxford: Oxford University Press, 2007. Schmidt, Vivien. “European Political Economy: Labour Out, State Back In, Firm to the Fore.” West European Politics 31, no. 1–2 (2008): 302–320. Molina, Oscar, and Martin Rhodes. “The Political Economy of Adjustment in Mixed Market Economies: A Study of Spain and Italy.” In Beyond Varieties of Capitalism: Conflict, Contradiction, and Complementarities in the European Economy, edited by Bob Hancké, Martin Rhodes, and Mark Thatcher, 223–252. Oxford: Oxford University Press, 2007. Amable, Bruno. The Diversity of Modern Capitalism. Oxford: Oxford University Press, 2003. Hall, Peter, and David Soskice. “An Introduction to Varieties of Capitalism.” In Varieties of Capitalism: Institutional Foundations of Comparative Advantage, edited by Peter Hall and David Soskice, 1–68. Oxford: Oxford University Press, 2001. Molina, Oscar, and Martin Rhodes. “The Political Economy of Adjustment in Mixed Market Economies: A Study of Spain and Italy.” In Beyond Varieties of Capitalism: Conflict, Contradiction, and Complementarities in the European Economy, edited by Bob Hancké, Martin Rhodes, and Mark Thatcher, 223–252. Oxford: Oxford University Press, 2007. Amable, Bruno. The Diversity of Modern Capitalism. Oxford: Oxford University Press, 2003. Schmidt, Vivien. “European Political Economy: Labour Out, State Back In, Firm to the Fore.” West European Politics 31, no. 1–2 (2008): 302–320. Molina, Oscar, and Martin Rhodes. “The Political Economy of Adjustment in Mixed Market Economies: A Study of Spain and Italy.” In Beyond Varieties of Capitalism: Conflict, Contradiction, and Complementarities in the European Economy, edited by Bob Hancké, Martin Rhodes, and Mark Thatcher, 223–252. Oxford: Oxford University Press, 2007. Humphreys, Peter, and Seamus Simpson. “Globalization, the ‘Competition’ State and the Rise of the ‘Regulatory’ State in European Telecommunications.” Journal of Common Market Studies 46, no. 4 (2008): 849–874. Thatcher, Mark. Internationalisation and Economic Institutions. Oxford: Oxford University Press, 2007. Humphreys, Peter, and Seamus Simpson. “Globalization, the ‘Competition’ State and the Rise of the ‘Regulatory’ State in European Telecommunications.” Journal of Common Market Studies 46, no. 4 (2008): 849–874. Katz, Michael, and Glenn Woroch. “Introduction: Convergence, Regulation and Competition.” Industrial and Corporate Change 6, no. 4 (1997): 701–718. Millward, Robert. Private and Public Enterprise in Europe: Energy, Telecommunications and Transport 1830–1990. Cambridge: Cambridge University Press, 2005. Millward, Robert. “Business and the State.” In The Oxford Handbook of Business History, edited by Geoffrey Jones and Jonathan Zeitlin, 529–557. New York: Oxford University Press, 2007. Thatcher, Mark. Internationalisation and Economic Institutions. Oxford: Oxford University Press, 2007. Humphreys, Peter, and Seamus Simpson. “Globalization, the ‘Competition’ State and the Rise of the ‘Regulatory’ State in European Telecommunications.” Journal of Common Market Studies 46, no. 4 (2008): 849–874. Schneider, Volker. “Institutional Reform in Telecommunications: The European Union in Transnational Policy Diffusion.” In Transforming Europe: Europeanization and Domestic Change, edited by M. Green Cowles, J. Caporaso, and T. Risse, 60–78. Ithaca, NY: Cornell University Press, 2001. Conway, Paul, and Guiseppe Nicoletti. “Product Market Regulation of Non-Manufacturing Sectors in OECD Countries: Measurement and Highlights.” OECD Economics Department Working Paper 530, September 18, 2011. Clifton, Judith, Daniel Díaz-Fuentes, and Julio Revuelta. “The Political Economy of Telecoms and Electricity Internationalization in the Single Market.” Journal of European Public Policy 17, no. 7 (2010): 988–1006. Alonso, Jose, Judith Clifton, Daniel Díaz-Fuentes, Marcos Fernandez-Gutierrez, and Julio Revuelta. “The Race for International Markets: Were Privatized Telecommunications More Successful than Their Public Counterparts?” International Review of Applied Economics 27, no. 2 (2013): 215–236. Constantelou, Natasha. “Liberalizing Telecommunications Markets: Political Externalities in the Greek Case.” Telecommunications Policy 17, no. 6 (1993): 431–445. Michalis, Maria. “Whither Greek Telecommunications Policy? Politics, The State and Telecommunications Policy in Greece.” European Journal of Communication 9, no. 4 (1994): 441–459. Constantelou, Natasha. “Liberalizing Telecommunications Markets: Political Externalities in the Greek Case.” Telecommunications Policy 17, no. 6 (1993): 431–445. Michalis, Maria. “Whither Greek Telecommunications Policy? Politics, The State and Telecommunications Policy in Greece.” European Journal of Communication 9, no. 4 (1994): 441–459. Constantelou, Natasha. “Liberalizing Telecommunications Markets: Political Externalities in the Greek Case.” Telecommunications Policy 17, no. 6 (1993): 431–445. Michalis, Maria. “Whither Greek Telecommunications Policy? Politics, The State and Telecommunications Policy in Greece.” European Journal of Communication 9, no. 4 (1994): 441–459. Constantelou, Natasha. “Liberalizing Telecommunications Markets: Political Externalities in the Greek Case.” Telecommunications Policy 17, no. 6 (1993): 431–445. Clifton, Judith, Francisco Comín, and Daniel Díaz-Fuentes. “From National Monopoly to Multinational Corporation: How Regulation Shaped the Road towards Telecommunications Internationalisation.” Business History 53, no. 5 (2011): 761–781. Pagoulatos, George, and Nikolaos Zahariadis. “Politics, Labor, Regulation, and Performance: Lessons from the Privatization of OTE.” Hellenic Observatory Papers on Greece and Southeast Europe 46, September 18, 2011. Pagoulatos, George, and Nikolaos Zahariadis. “Politics, Labor, Regulation, and Performance: Lessons from the Privatization of OTE.” Hellenic Observatory Papers on Greece and Southeast Europe 46, September 18, 2011. Clifton, Judith, Francisco Comín, and Daniel Díaz-Fuentes. “From National Monopoly to Multinational Corporation: How Regulation Shaped the Road towards Telecommunications Internationalisation.” Business History 53, no. 5 (2011): 761–781. Forsgren, Mats. “The Concept of Learning in the Uppsala Internationalization Process Model: A Critical Review.” International Business Review 11, no. 3 (2002): 257–277. Negrelli, Serafino. “Italy.” In Telecommunications: Restructuring Work and Employment Relations Worldwide, edited by Harry Katz, 295–321. Ithaca, NY: Cornell University Press, 1996. Schneider, Volker. “Institutional Reform in Telecommunications: The European Union in Transnational Policy Diffusion.” In Transforming Europe: Europeanization and Domestic Change, edited by M. Green Cowles, J. Caporaso, and T. Risse, 60–78. Ithaca, NY: Cornell University Press, 2001. Negrelli, Serafino. “Italy.” In Telecommunications: Restructuring Work and Employment Relations Worldwide, edited by Harry Katz, 295–321. Ithaca, NY: Cornell University Press, 1996. Schneider, Volker. “Institutional Reform in Telecommunications: The European Union in Transnational Policy Diffusion.” In Transforming Europe: Europeanization and Domestic Change, edited by M. Green Cowles, J. Caporaso, and T. Risse, 60–78. Ithaca, NY: Cornell University Press, 2001. Graziosi, Giuliano. “Telecommunications in Italy: In an International Context.” Telecommunications Policy 12, no. 4 (1988): 302–310. Thatcher, Mark. Internationalisation and Economic Institutions. Oxford: Oxford University Press, 2007. Thatcher, Mark. Internationalisation and Economic Institutions. Oxford: Oxford University Press, 2007. Baroncelli, Alessandro. “Telecom Italia: Merging Five Companies into One.” Long Range Planning 31, no. 3 (1998): 377–395. Sacripanti, Andrea Michele. “Liberalizing Telecommunications in Italy: The Role of the Regulator.” Info 1, no. 5 (1999): 449–453. Thatcher, Mark. Internationalisation and Economic Institutions. Oxford: Oxford University Press, 2007. Florio, Massimo. “Telecom Italia 1997–2007: A Case Study in Privatization Failures.” Universita Degli Studi Di Milano Department of Economics Working Paper 19, 2007. Kruse, Timothy. “Ownership, Control and Shareholder Value in Italy: Olivetti's Hostile Takeover of Telecom Italia.” Finance Working Paper, European Corporate Governance Institute 83, 2005. Walker, Marcus. “The Sack of Telecom Italia.” Euromoney, July 1999. Oddo, Giuseppe, and Giovanni Pons. L' Affare Telecom. Milano: Sperling & Kupfer, 2002. Florio, Massimo. “Telecom Italia 1997–2007: A Case Study in Privatization Failures.” Universita Degli Studi Di Milano Department of Economics Working Paper 19, 2007. Clifton, Judith, Francisco Comín, and Daniel Díaz-Fuentes. “From National Monopoly to Multinational Corporation: How Regulation Shaped the Road towards Telecommunications Internationalisation.” Business History 53, no. 5 (2011): 761–781. Mucchetti, Massimo. Licenziare I Padroni? Milano: Feltrinelli Traveller, 2004. Alonso, Jose, Judith Clifton, Daniel Díaz-Fuentes, Marcos Fernandez-Gutierrez, and Julio Revuelta. “The Race for International Markets: Were Privatized Telecommunications More Successful than Their Public Counterparts?” International Review of Applied Economics 27, no. 2 (2013): 215–236. Börsch, Alexander. “What Happens after Privatization? Globalization, Corporate Governance and Adjustment at British Telecom and Deutsche Telekom.” Journal of European Public Policy 11, no. 4 (2004): 593–612. Amable, Bruno. The Diversity of Modern Capitalism. Oxford: Oxford University Press, 2003. Molina, Oscar, and Martin Rhodes. “The Political Economy of Adjustment in Mixed Market Economies: A Study of Spain and Italy.” In Beyond Varieties of Capitalism: Conflict, Contradiction, and Complementarities in the European Economy, edited by Bob Hancké, Martin Rhodes, and Mark Thatcher, 223–252. Oxford: Oxford University Press, 2007. Schmidt, Vivien. “European Political Economy: Labour Out, State Back In, Firm to the Fore.” West European Politics 31, no. 1–2 (2008): 302–320. Pagoulatos, George, and Nikolaos Zahariadis. “Politics, Labor, Regulation, and Performance: Lessons from the Privatization of OTE.” Hellenic Observatory Papers on Greece and Southeast Europe 46, September 18, 2011. Thatcher, Mark. Internationalisation and Economic Institutions. Oxford: Oxford University Press, 2007. Fligstein, Neil, and Frederic Merand. “Globalization or Europeanization? Evidence on the European Economy Since 1980.” Acta Sociologica 45, no. 1 (2002): 7–22. Additional information
Funding
This work was supported by the Bodossaki Foundation in the form of a scholarship grant.
Notes on contributors
Andreas Kornelakis
Andreas Kornelakis is a Lecturer at the Department of Business and Management, University of Sussex. He received a PhD degree from the LSE and his research interests include comparative political economy, varieties of capitalism and industrial relations. His work has been published in various journals such as Work Employment & Society, European Journal of Industrial Relations, Relations Industrielles, Human Resource Development Review.