Abstract
By conventional standards, modern wildlife science is a success, but our ability to convey complex technical matters to the public and other decision-makers could be more effective. Hunting in North America epitomizes these successes and shortcomings. The observations and samples from hunters support science, but there is a gap in understanding and communicating with scientists. Because threats to conservation are accelerating, scientists need not only to make wildlife science accessible to non-scientists but also to engage in translating science into policy. To be effective conservationists, scientists should articulate their policy preferences, invite non-scientists to question the scientific rationales for action, become comfortable with making policy recommendations under uncertainty, patiently repeat their messages and build respectful relationships with the uncommitted and with open-minded opponents. Conservation concerns both good science and human choices.