The Development and Validation of Brief and Ultrabrief Measures of Values

ABSTRACT

Values are a central personality construct and the importance of studying them has been well established. To encourage researchers to integrate measures of values into their studies, brief and ultrabrief instruments were developed to recapture the 10 values measured by the 40-item Portrait Values Questionnaire (PVQ; Schwartz, 2003). Rigorous psychometric procedures based on separate derivation (N = 38,049) and evaluation (N = 29,143) samples yielded 10- and 20-item measures of values, which proved to be successful at capturing the patterns and magnitude of correlations associated with the original PVQ. These instruments should be useful to researchers who would like to incorporate a values scale into their study but do not have the space to administer a longer measure.

Funding

The work of Shalom H. Schwartz on this article was done within the framework of the Basic Research Program at the National Research University Higher School of Economics (HSE) that was supported by the Government of the Russian Federation for the implementation of the Global Competitiveness Program.

Notes

¹ The search result for values overestimates the number of studies examining basic psychological values because the search term also captures additional constructs such as social value orientation, truth value, and mate value.

² Strictly speaking, the circular motivational structure of values is a quasi-circumplex (Schwartz & Boehnke, 2004). For simplicity, we refer to it as a circumplex.