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Much of what communication scholars know about the production of effective comforting messages comes from the constructivist framework of Applegate (1980), Burleson (1985), and others. This paper extends this framework by addressing two questions put forth by scholars in this area, namely, what is the influence of cognition‐inhibiting situational variables such as mood on the generation of sophisticated, person‐centered comforting messages, and is this influence greater in situations requiring increased cognitive processing (Burleson & Planalp, 2000). In this study, support providers’ moods were manipulated before they were presented with either a familiar or an unfamiliar hypothetical support scenario. As hypothesized, results showed that supportive messages provided in response to a familiar situation were significantly more sophisticated than messages provided in response to an unfamiliar situation. Participants exposed to the happy mood induction encoded significantly more sophisticated comforting messages than did participants exposed to the sad mood induction. No effect was found regarding a two‐way interaction between the support provider's mood and the recipient's situation. Results are discussed within the constructivist framework for social support research, and directions for future investigations of social support are suggested.
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